Mirna Abbas

Lead editorial content across the magazine, website, and social media platforms, covering luxury, fashion, beauty, jewellery, watches, travel, lifestyle, and cars. Write, edit, proofread, and oversee editorial content from concept to final publication, maintaining a consistent luxury editorial voice.

Developed expertise in SEO content strategy, Google Trends, keyword research, and search-focused editorial writing. Applied SEO principles to editorial content, headlines, and content structures to strengthen digital visibility.

Developed and produced fashion and beauty video content for Sayidaty's digital and social media platforms. Created video concepts, prepared content and scripts, filmed, and presented on camera.

Wrote, edited, reviewed, and proofread editorial content across Sayidaty's website and magazine, covering beauty, fashion, lifestyle, wellness, and health. Developed original stories, features, interviews, trend reports, and beauty-focused editorial content.

Managed Fashion and Beauty editorial sections, developing stories, articles, page plans, and editorial packages. Coordinated fashion and beauty shoots and collaborated with PR agencies and creative teams.

Managed Fashion and Beauty editorial content, developing features, articles, and trend-focused stories. Coordinated editorial production and worked with brands and PR agencies.

Covered fashion, beauty, lifestyle, health, social news, and interviews across staff and freelance editorial roles for multiple publications.

Presented television content and developed professional on-camera and public-speaking skills. Completed specialized public-speaking training at the College of Mass Communication with Professor Jihad Al-Atrash.