mikayla balk

I am a passionate content creator with a focus on empathy-based writing and brand voice development. My journey began at Grand Valley State University, where I earned a Bachelor of Arts in Writing, complemented by a minor in Philosophy. With a GPA of 3.64, I was honored to be on the Dean's List and a member of the National Society of Leadership & Success.

In my professional career, I have held various roles that have honed my skills in SEO and digital content creation. As an SEO Writer at Omniscient, I research mental health and professional development topics, crafting informative articles that resonate with readers while achieving excellent SEO scores. My previous experience as an SEO Content Specialist at Avalanche Creative allowed me to improve client visibility on Google, resulting in quality leads through effective keyword strategies.

Throughout my career, I have developed unique digital content plans that increase engagement and establish brand voices for start-ups. My work as a Digital Content Specialist at Leverage Marketing involved project management of graphic design assignments, showcasing my ability to blend creativity with strategic planning. I am dedicated to creating impactful content that drives results and fosters connections.