My RFM Customer Segmentation Analysis used PostgreSQL CTEs, window functions, and NTILE to segment 287 customers into 8 tiers. I flagged 67 customers at churn risk and created an interactive Power BI dashboard to support retention recommendations by tier.
For my FNP E-Commerce sales analysis, I built an Excel ETL and dashboard to analyze 1,000 orders and $3.5M in revenue. I’ve also used Python and Pandas to analyze ultramarathon data, and earned the Google Data Analytics Professional Certificate.
