Mateus Lara Carvalho
@mateuslaracarvalho
WordPress developer specializing in custom themes, plugins, and conversion-focused front-end experiences.
What I'm looking for
I’m a software developer with over 10 years of experience, specializing in WordPress development—building themes and plugins from scratch using WordPress hooks and actions. I focus on delivering maintainable, high-performance WordPress solutions, including Gutenberg, Elementor, and ACF-based workflows, while keeping SEO and responsive design front and center.
I’ve also worked closely with designers to translate prototypes into responsive UI components, optimizing performance, accessibility, and user experience across WordPress projects. Beyond hands-on development, I’ve led teams and coordinated design and technology strategy, combining conflict resolution, risk management, and continuous improvement into how I work.
Experience
Work history, roles, and key accomplishments
WordPress Developer
Open Circle
Feb 2025 - Jun 2025 (4 months)
Developed complete WordPress websites for Bluemarketing and Bluems using Elementor. Implemented advanced WordPress solutions with custom themes, hooks, and actions and supported the marketing team with training on WordPress usage and content management.
WordPress Developer
Nuvemshop
Mar 2024 - Dec 2024 (9 months)
Developed and maintained WordPress projects for the Growth team, focusing on high performance and scalability. Created landing pages in HubSpot and supported conversion improvements through A/B testing using VWO.
Head of Design & Technology
Tom Comunicação
Jun 2021 - Mar 2024 (2 years 9 months)
Oversaw company operations including client relations, scheduling, proposals, and crisis resolution. Coordinated cross-department efforts for seamless project execution while contributing as a developer on large-scale client projects.
IT Coordinator
Agência Open
Jun 2020 - Jun 2021 (1 year)
Implemented new team processes and routines, including continuous feedback and adoption of productivity and communication tools. Led the team while staying hands-on with technical development tasks and client communication.
Co-Founder & CEO
Circus Digital
Dec 2016 - Oct 2019 (2 years 10 months)
Led a team of seven and managed business development through system development. Organized meetups at UNI BH – Design Lab and delivered digital projects for major clients through strategic partnerships.
Frontend Developer
Verticis Web Studio
Dec 2015 - Dec 2017 (2 years)
Developed web solutions using Symfony, Laravel, and WordPress, managing projects from client interaction to delivery. Supported proposals and scheduling and helped propose improvements to team structure and workflow processes.
Frontend Developer
Queima Diária
Jun 2015 - Dec 2015 (6 months)
Contributed to the development of the Mamãe Sarada product, gaining experience in marketing and digital marketing strategies. Created landing pages and microsites for client needs.
UI Developer
Dexian
May 2025 - Present (1 year 2 months)
Worked on UI development for a US-based WordPress project using React and PHP. Collaborated with designers in Figma and implemented advanced WordPress solutions with custom themes, hooks, and actions.
Education
Degrees, certifications, and relevant coursework
Estácio de Sá
Computer Science, Computer Science
2017 - 2019
Studied Computer Science (incomplete) at Estácio de Sá in Belo Horizonte from 2017 to 2019.
Pontifical Catholic University of Minas Gerais
2012 - 2014
Attended Pontifical Catholic University of Minas Gerais in Belo Horizonte from 2012 to 2014.
Availability
Location
Authorized to work in
Portfolio
mateuslara.com.brJob categories
Skills
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