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Mandeep Saluja

@mandeepsaluja

Video editor and content creator at @createwithira, shaping short-form Reels and AI-assisted production workflows.

At @createwithira, I founded and directed the creative strategy, visual identity, and brand positioning for a digital media channel. I developed short-form Reels, visual graphics, and AI-assisted campaign assets, and created automated content workflows using Canva, Google Flow, and generative AI tools.

As a freelance digital content and media producer, I create video content, corporate annual reports, brand collateral, and social marketing creatives for clients. I also deliver academic research and writing, including over 3,000 research papers, analytical essays, and Statements of Purpose, using IBM SPSS for qualitative research and quantitative analysis.

Experience

Work history, roles, and key accomplishments

Current

Creator

Current

@createwithira

Jan 2026 - Present (10 months)

Founded and directed the creative strategy, visual identity, and brand positioning for a digital media channel. Engineered end-to-end production of short-form Reels, visual graphics, and AI-assisted campaign assets optimized for engagement.

Short form Video Reels Visual Pacing Transitions Storytelling Graphic Design Typography Composition Brand Visuals Social Media Creative Concept Development Content Strategy Copywriting Social Media Assets Generative AI Google Flow AI Assisted Production ElevenLabs Canva

Current

Freelance Digital Content & Media Producer

Current

Self Employed

Jan 2023 - Present (3 years 10 months)

Delivered tailored digital video content, corporate annual reports, brand collateral, and social marketing creatives for clients. Translated client briefs into compelling visual narratives with strict focus on composition, pacing, typography, and messaging hierarchy.

Video Editing Content Creation Brand collateral Social Media Creative Visual Storytelling Typography Composition Pacing Generative AI Ideation Structuring Post production

Current

Research Specialist & Academic Content Writer

Current

Self Employed

Jan 2018 - Present (8 years 10 months)

Delivered over 3,000 academic deliverables including PhD-level research papers, analytical essays, and Statements of Purpose for international clients. Conducted deep qualitative research and quantitative statistical analysis using IBM SPSS to construct rigorous, evidence-backed reports.