At Big Brand Small Brand, I produced social documentaries, impact reels, and long-form reports for Transform Rural India and Village Square. Design-psychology-led pacing and structure helped grow audience 10X and viewer retention 3X.
I built and maintained brand guidelines and visual templates for Instagram, YouTube, and LinkedIn, and delivered reels, post graphics, and cover designs within brand and stakeholder-defined creative constraints.
As a freelance graphic designer and video editor, I created reels, post graphics, and cover art for Jawed Habib and other commercial clients, maintaining brand consistency across campaigns.
I use Runway ML and Seedance to speed up editing while maintaining quality. My work spans concept, design, editing, and platform-optimised delivery for social-first storytelling.
