At Staffordshire University, where I study through APIIT Sri Lanka, I’m pursuing a BSc (Hons) in Digital and Social Media Marketing. For CIM integrated marketing projects, I applied SWOT, PESTEL, and the 3M’s theory to digital marketing techniques for Daraz.lk.
I also researched ways to improve Daraz.lk’s digital customer experience. Alongside my studies, I run a vehicle import business bringing vehicles from Japan to Sri Lanka, and I’m interested in promoting products through Facebook, Instagram, and TikTok.
