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Lawson HenryLH
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Lawson Henry

@lawsonhenry

Marketing intern creating campus video and social campaigns with analytics-driven strategy.

United States
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What I'm looking for

I’m looking for a marketing role where I can create social and video content, use analytics to shape campaigns, and help drive customer acquisition and engagement.

I created campus content for AMPed Learning Centers using Canva, Photoshop, and Premiere Pro, including video edits for the Learning Center’s campus.

I used Instagram, YouTube, TikTok, and the AMPed website to promote the centers and familiarize families with the learning environment, then turned Google Analytics data into promotional strategies to acquire customers in the Troy, Michigan area.

I’ve also supported customer growth in retail—guiding a team at Ross House Coffee and forecasting inventory based on customer orders—plus worked as a Greenhouse Assistant at the Plant Science Research Center by educating customers on plant care and partnering on seasonal displays and social media content.

Experience

Work history, roles, and key accomplishments

PC

Greenhouse Assistant

Plant Science Research Center

Feb 2024 - Aug 2025 (1 year 6 months)

Curated and displayed plants to enhance visual appeal and attract customers. Educated customers on plant care and benefits to strengthen brand reputation.

AC

Marketing Intern

AMPed Learning Centers

Sep 2023 - May 2024 (8 months)

Created content on Canva, Photoshop, and Premiere Pro, including video edits of AMPed Learning Center’s campus. Employed Instagram, YouTube, TikTok, and the AMPed website to promote AMPed Learning Centers and familiarize families with the learning environment.

RC

Barista

Ross House Coffee

Mar 2023 - Oct 2023 (7 months)

Guided a team of up to three employees to ensure order fulfillment in a timely manner. Forecasted inventory levels of critical ingredients based on customer orders to remain fully stocked.

Education

Degrees, certifications, and relevant coursework

Auburn University logoAU

Auburn University

Bachelor of Science, Marketing

2021 - 2025

Grade: 3.73

Pursuing a Bachelor of Science in Business Administration with a major in Marketing, maintaining a Major GPA of 3.73.

Tech stack

Software and tools used professionally

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