Avery Obay
@averyobay
Creative social media and UGC marketing student skilled in TikTok, Instagram Reels, and short-form video growth.
What I'm looking for
I’m a University of Arizona student with hands-on experience in social media content creation and UGC marketing. I’m “creative and detail-oriented,” focused on producing engaging short-form video and visual content that drives audience growth and brand engagement.
In my independent UGC work, I created high-performing short-form video and photo content for beauty and fashion brands, including content reaching 100K+ views. I film, edit, and build trend-based creative for TikTok and Instagram Reels, and I use Canva to develop brand-focused visuals that increase engagement and conversions.
Alongside content creation, I strengthen the people-and-brand side of the job through customer-facing roles and marketing support. From Nordstrom’s retail associate work to my front desk reception experience and YMCA youth marketing and instructor responsibilities, I’ve built strong communication skills, maintained visual merchandising standards, and learned how to deliver a consistent brand experience—so I can contribute to brand strategy in a social media or marketing internship.
Experience
Work history, roles, and key accomplishments
UGC Content Creator
Independent
Created high-performing short-form video and photo content for beauty and fashion brands, reaching 100K+ views. Filmed, edited, and produced trend-based content for TikTok/Instagram Reels and built Canva visuals to increase engagement and conversions.
Front Desk Receptionist/Assistant
Chromatique Salon
Managed client scheduling and supported front desk operations to help maintain smooth day-to-day service. Maintained brand image through customer-facing professionalism and presentation.
Retail Associate
Delivered personalized customer experiences by assisting with product recommendations while maintaining visual merchandising standards aligned with the brand. Built strong communication skills through frequent customer interaction and service support.
Education
Degrees, certifications, and relevant coursework
University of Arizona
Business Management & Fashion
Business Management & Fashion student at the University of Arizona with hands-on experience creating social media and UGC content, including short-form video and visual marketing.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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