Lance Howk
@lancehowk
Principal Customer Success leader driving enterprise retention, NRR, and adoption in regulated industries.
What I'm looking for
I’m an enterprise Customer Success leader focused on regulated industry portfolios, where I consistently turn onboarding into measurable retention and expansion. At Axway, I owned 30 strategic enterprise accounts across healthcare, financial services, and pharma, sustaining NRR above 115% for four consecutive years (peak 128%) while keeping GRR at 85%.
I build the governance and execution systems that scale results—QBR cadence, health scoring, success plans, escalation playbooks, and onboarding guides—many adopted as org-wide standards. I also recover at-risk accounts by catching warning signals 90 days out and rebuilding the value case with executive stakeholders, including converting 3 of 30 enterprise accounts into multi-year renewals.
Before that, I led large-scale customer success and operations teams at Dell and built field execution from the ground up at Systems Maintenance Services. I’ve driven expansion outcomes ($500K+ at Axway; $2M+ at Dell) and improved CSAT (95% to 98.5%) through Root Cause Analysis, structured corrective action follow-through, and data-informed escalation workflows using Power BI, Tableau, and Salesforce.
Experience
Work history, roles, and key accomplishments
Principal Customer Success Manager
Axway
Nov 2021 - Dec 2025 (4 years 1 month)
Owned a $10M+ portfolio across 30 strategic enterprise accounts, sustaining NRR above 115% for four consecutive years and reaching 128% in peak periods. Built org-wide QBR governance, health scoring, and onboarding playbooks, and converted 3 at-risk accounts into multi-year renewals after identifying warning signals 90 days out.
Customer Success Manager
Sentinel Technologies
May 2021 - Nov 2021 (6 months)
Owned post-sales customer success for enterprise Cisco infrastructure accounts, delivering onboarding, lifecycle management, adoption, and renewal outcomes in operationally critical environments. Achieved 100% on-time renewals across 11 enterprise accounts and led cross-functional escalations with sales, support, and engineering.
District Manager (CS Ops)
Dell Technologies
Jan 2012 - Jan 2020 (8 years)
Led a multi-tier customer success organization across Arizona with district P&L accountability, scaling teams from 10 to 20+ engineers while maintaining SLA compliance across 1,500+ enterprise accounts. Drove CSAT from 95% to 98.5% by redesigning escalation workflows using root-cause analysis and delivering $2M+ expansion from a firmware crisis through executive engagement and cross-functional coo
Area Service Manager
Systems Maintenance Services
Jan 2011 - Jan 2012 (1 year)
Managed a 28-person distributed field operations team across five states with regional P&L accountability, delivering third-party maintenance for multi-vendor enterprise environments. Built the team and operational processes from scratch, including escalation/triage frameworks and dispatch coordination to maintain SLA compliance across the territory.
Technical Account Mgr & Field Eng
Coinstar
Led a 20-person remote team of customer service engineers with full people-management accountability, serving as the primary technical account contact for enterprise retail customers. Supported customers across a national kiosk network and drove team performance through hiring, coaching, and performance management.
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Lance hasn't added their education
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