Open to opportunities

Jonathan DeRouchie

@jonathanderouchie

Message

Award-winning AI and UX designer blending creative strategy with technical implementation.

Canada

Message

What I'm looking for

I seek roles where I can lead AI-driven product design and implementation, combining UX leadership with hands-on technical work in collaborative, innovation-focused teams.

I am an award-winning designer with 30 years in UX/UI and over two years focused on AI solutions, leading AI transformation initiatives and building intelligent automation that improves user experience and operational efficiency. I specialize in bridging AI capabilities with intuitive interfaces, designing custom AI agents, conversational voice systems, multi-agent workflows, and edge AI implementations.

My background includes senior UX leadership at a major technology company where I led strategy for a high-revenue e-commerce platform, founded a company-wide design system, and managed large design teams. I combine hands-on front-end and back-end technical skills with strong UX practice, prototyping, accessibility focus, and a track record of award-winning interactive work.

Experience

Work history, roles, and key accomplishments

Current

AI Solutions Consultant

Current

Organism

Jan 2023 - Present (2 years 9 months)

Lead AI transformation engagements designing and deploying custom AI agents, multi-agent workflows, voice/persona chatbots, and edge AI solutions to improve user experience and operational efficiency for North American and European clients.

Large Language Models Voice AI Edge Vector Databases Prompt Engineering Python API Integration

Current

Digital Design Consultant

Current

Organism

Jan 2004 - Present (21 years 9 months)

Provided long-term digital design and communications consulting across entertainment, education, and technology sectors for clients including Minus, Native Instruments, GALA, and Competia.

UX Design Visual Design Consulting Adobe Creative Suite Prototyping UX Strategy Interaction Design

Senior UX Designer

Texas Instruments

Jan 2016 - Jan 2023 (7 years)

Led UX strategy and a team of 18 for TI.com e-commerce ($20–40M monthly), founded the company design system and component library, and introduced data-driven design thinking and testing protocols.

UX Strategy Design Systems Interaction Design Prototyping Figma Frontend Development User Testing Product Ownership

Creative Director

AngelBoard

Jan 2015 - Jan 2016 (1 year)

Directed creative strategy for a micromobility startup, managing communications, content, and online sales/support experiences to drive product adoption and brand presence.

Creative Direction Content Strategy E Commerce)Brand Communications Digital Marketing Project Management

UX Designer

Canadian Broadcasting Corporation

Jan 2008 - Jan 2014 (6 years)

Designed high-traffic news platforms and interactive projects, and established company-wide information architecture and interaction design standards to improve editorial digital experiences.

Information Architecture Interaction Design UX Research Accessibility Prototyping Adobe Creative Suite