Jana Heinzmann
@janaheinzmann
Marketing intern focused on social media and sustainable tourism, creating city content and experiences.
What I'm looking for
I’m a marketing intern in Stadtmarketing and tourism-focused work, with hands-on experience creating content for a city and supporting visitor-facing communication. I enjoy turning ideas into clear social media posts and practical print materials that people actually want to use.
During my Stadtmarketing internship, I created social media posts for Instagram, Facebook, and LinkedIn. I also contributed to a Cityguide and an image brochure, gaining a strong sense of how local stories and destinations can be presented convincingly.
In another internship with a tourism organization, I supported the introduction and creation of a new website and a new corporate design. I also helped with organizing downtown events, coordinating day-to-day tasks to keep projects moving smoothly.
Alongside my studies in Tourismusmanagement at Hochschule Heilbronn, I work in backoffice/minijob support at a Reisecenter. I use tools and content management systems, provide technical support when needed, and communicate with travel providers—so I’m comfortable working across marketing, operations, and travel-related workflows.
Experience
Work history, roles, and key accomplishments
Werkstudium / Minijob
Stadt Neckarsulm
Feb 2020 - Present (6 years 5 months)
Provided backoffice support, including content management system assistance, communication with travel organizers, and technical support, while also supporting social media and event organization.
Stadtmarketing
Stadt Neckarsulm
Mar 2023 - Aug 2023 (5 months)
Created social media posts for Instagram, Facebook, and LinkedIn and developed a Cityguide and image brochure, with involvement in municipal politics insights.
Praktikum Stadtmarketing
Stadt Neckarsulm
Mar 2022 - Aug 2022 (5 months)
Worked on city marketing activities in collaboration with the Touristikgemeinschaft Heilbronner Land e.V., including introducing and creating a new website and a new corporate design.
Education
Degrees, certifications, and relevant coursework
Hochschule Heilbronn
Master of Arts, Nachhaltige Tourismusentwicklung
2023 - 2025
M.A. program in Nachhaltige Tourismusentwicklung at Hochschule Heilbronn from September 2023 to June 2025.
Hochschule Heilbronn
Bachelor of Arts, Tourismusmanagement
2019 - 2023
B.A. degree in Tourismusmanagement at Hochschule Heilbronn from September 2019 to March 2023.
Eduard-Mörike-Gymnasium Neuenstadt
Abitur, Allgemeines Abitur
2011 - 2019
Activities and societies: Interessen: Kochen und Backen, neue Rezepte; Reisen und fremde Orte entdecken; Wandern und Stand-up Paddling.
Completed the Allgemeines Abitur at Eduard-Mörike-Gymnasium Neuenstadt from September 2011 to July 2019.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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