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Ibrahim Morrah

@ibrahimmorrah

Senior Art Director at ChainReaction-Publicis.Egypt shaping campaigns, social content, films, and brand experiences for regional brands.

Egypt

Message

What I'm looking for

I’m looking to grow as a Creative Director by contributing to innovative campaigns and driving impactful brand strategies in a collaborative environment.

At ChainReaction-Publicis.Egypt, I work across campaigns, social content, films, and brand experiences for ambitious regional brands. I turn strategy into creative directions, from concepts and visual worlds to storyboarding and execution.

At Social-Eyez.UAE/Egypt, I led a team of six senior graphic designers and guided daily workflows across departments, including account management and motion. I also worked with governmental clients.

At NASA Space Apps Cairo, I shaped the event’s visual identity and reimagined its creative theme each year, from t-shirts to stage visuals. My work also spanned social media, digital and print design, branding, and nonprofit projects.

Experience

Work history, roles, and key accomplishments

Current

Senior Art Director

Current

Chain Reaction - Publicis

Jan 2026 - Present (10 months)

Leading creative direction for campaigns, social content, films, and brand experiences, turning strategy into distinctive creative directions.

Art Direction Campaigns Social Content Storyboarding Brand Experiences

Creative Team Lead

Social-Eyez

Jan 2025 - Jan 2026 (1 year)

Led a team of six senior graphic designers, guiding daily workflows across departments and ensuring cohesion and excellence for top-tier governmental clients.

Team Leadership Graphic Design Workflow Management Client Management

Creative Art Director

Bee Interactive Agency

Jan 2024 - Jan 2025 (1 year)

Orchestrated creative ideas, crafted strategies, pitched concepts, and ensured campaigns resonated with audiences.

Art Direction Strategy Pitching Campaign Development

Senior Graphic Designer

Beyond Brokerage Insurance

Jan 2023 - Jan 2024 (1 year)

Explored two distinct industries, Insurance and F&B, honing craft and understanding advertising intricacies.

Graphic Design Advertising Insurance Food and Beverage

Branding Lead

NASA Space Apps Cairo

Jan 2021 - Jan 2023 (2 years)

Shaped the visual identity of NASA Space Apps Cairo, reimagining creative themes and art direction for the event.

Branding Art Direction Social Media Design Event Design

Freelance Graphic Designer

Self-Employed

Jan 2015 - Jan 2021 (6 years)

Started freelancing career in graphic design and visual arts, spanning digital, print, and nonprofit work.

Graphic Design Digital Design Print Design Non Profit

Education

Degrees, certifications, and relevant coursework

Cairo Ad School

Creative Dynamic Diploma, Advertisement

Creative Dynamic Diploma in Advertisement with specializations in Art Direction, Copywriting, Creative Thinking, Strategic Thinking, Medium Innovation, and Client Briefing.