At GOODTOOL, I manage social commerce operations across Shopee, TikTok, Facebook, and YouTube. I produce affiliate video content from trend research and scripting through filming, editing, and repurposing.
I also plan, host, and operate livestreams on TikTok Shop and Shopee Live, then analyze performance metrics to refine content and improve conversion efficiency. I developed and integrated AI-generated mascot characters into video content and livestream campaigns.
At Amain Books, I supported social media campaigns and created content for TikTok, Shopee, and other digital channels. I also supported livestream sales, while my earlier Sales Executive experience at MMD Holdings included customer acquisition and sales support.
