Hilcialis User
@hilcialisuser
Senior marketing leader driving bilingual digital engagement and brand growth.
What I'm looking for
I am a creative and resourceful marketing leader with deep experience directing digital engagement, multimedia production, and bilingual content strategies that drive follower growth and sustained audience engagement across platforms.
As a Creative Director and community manager, I have led teams, optimized campaign ROI within six-figure budgets, and achieved measurable retention and engagement gains while tailoring culturally authentic work for Hispanic, Latin American and Caribbean audiences.
I combine hands-on skills in social media, live streaming, copywriting and community partnerships with a collaborative leadership style focused on growth, sustainability and impactful storytelling.
Experience
Work history, roles, and key accomplishments
Administrator
JubalArts School
Sep 2024 - Present (1 year 1 month)
Oversee daily operations and program execution for a church-run creative arts school, managing donor and volunteer relationships and preparing monthly and quarterly financial reports to support growth and sustainability.
Creative Director
Pj Publicidad
Jan 2024 - Present (1 year 9 months)
Engineered campaign graphics and data-driven creative strategies that improved client retention to 59% while directing a team of three and managing a $100K annual budget for Latin American and Caribbean markets.
Community Manager
Youth for San Pedro de Macoris
Jan 2022 - Present (3 years 9 months)
Managed social media and youth-focused content strategy for an international Christian organization to increase engagement and community outreach.
Community Manager
Iglesia San Pedro de Macoris
Jan 2020 - Present (5 years 9 months)
Managed social media presence and developed audience-driven content strategies to engage local congregation and community audiences.
Multimedia Ministry Leader
Iglesia Círculo de Oración
Jan 2017 - Present (8 years 9 months)
Spearheaded bilingual digital engagement and live-streaming for worship services, growing followers across platforms and producing visual content for seasonal campaigns and events.
Provided remote translation services for U.S. service industries, ensuring professional communication and cultural clarity in client interactions.
Community Manager
Productora Comando
May 2022 - Dec 2023 (1 year 7 months)
Executed outreach campaigns within Hispanic communities that increased engagement by 56% through audience-driven content and digital footprint monitoring for U.S. market focus.
Copywriter
Forero CTC
Apr 2021 - Dec 2022 (1 year 8 months)
Developed bilingual, culturally appropriate copy for Hispanic marketing and outreach, improving community engagement across U.S. and Latin American audiences.
Education
Degrees, certifications, and relevant coursework
Universidad Iberoamericana (UNIBE)
Communication, Marketing
2021 - 2024
Studied Communication and Marketing at Universidad Iberoamericana (UNIBE) from January 2021 to July 2024.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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