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Hemanshu PatelHP
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Hemanshu Patel

@hemanshu

Product designer crafting accessible, emotionally resonant B2C/SaaS experiences—bridging user research to scalable design systems

India
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What I'm looking for

I’m looking for a fast-paced B2C/SaaS product team where I can own end-to-end UX, combine research with practical execution, and build scalable design systems. I want to ship accessible, measurable improvements that reduce friction and drive adoption.

I’m a Product Designer with deep expertise in crafting intuitive, emotionally resonant digital experiences for fast-paced B2C & SaaS teams. I’m known for bridging user research with practical design execution—turning real insights into solutions that work under real-world constraints.

At Petpooja, I’m working on the Payroll vertical, designing both the Admin Dashboard and the Employee App. I improved admin onboarding by building a self-serve onboarding flow that reduced dependency on manual setup, and I simplified the employee creation flow to make team management faster and easier.

Previously at HYPD, I designed the Creator platform from scratch—cutting onboarding time from 2+ hours (manual) to 1 minute. I also built HYPD’s Atomic Design System to strengthen design infrastructure, and I led product work that drove measurable outcomes (including 75% of company revenue from affiliate functionality and a creator incentives launch that increased engagement, participation, and earnings uplift).

Earlier, at Oncube (formerly Fleeks), I helped onboard 50+ creators and contributed to revenue of 50L+, while scaling app adoption to 10K+ downloads in 3 months with zero marketing spend. I’ve also designed user-centric experiences for AR environments, and I stay committed to accessibility, interaction design, and UX optimization that improves conversion, reduces friction, and supports teams across the full product lifecycle.

Experience

Work history, roles, and key accomplishments

PE
Current

UI/UX Designer

Petpooja

Dec 2025 - Present (6 months)

Worked on the Payroll vertical, designing the Admin Dashboard and Ahmedabad Employee App. Improved admin onboarding with a self-serve flow, reducing manual setup dependency, and simplified employee creation to make team management faster and easier.

ON

Product Designer

Oncube

Mar 2021 - Jul 2022 (1 year 4 months)

Designed and launched core features that onboarded 50+ creators, enabling many to earn ₹1L+ per month and total revenue of 50L. Scaled app uptake to 10K+ downloads in 3 months with zero marketing spend, and built an in-app booking system for seamless scheduling.

Education

Degrees, certifications, and relevant coursework

DS

Dolat-Usha Institute of Applied Science

Bachelor of Computer Applications (BCA), Computer Applications

2016 - 2019

Earned a Bachelor of Computer Applications (BCA) from Dolat-Usha Institute of Applied Science and Dhiru-Sarla Institute of Management & Commerce, affiliated with Veer Narmad South Gujarat University (VNSGU), from 2016 to 2019.

Tech stack

Software and tools used professionally

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