As a Digital Marketing Executive at Presidency University Bangalore, I help the institution reach and engage prospective students and alumni through various online channels. I design and execute effective marketing campaigns using Google Ads, Facebook Ads, and LinkedIn Ads, and I optimize them based on analytics and feedback. I also build and maintain the university's website, ensuring it is responsive, user-friendly, and secure.
I have a Bachelor's degree in Electronics and Communications Engineering from REVA University, and I have a passion for web development and automation. I started my career as a Digital Marketing Specialist at DeriveCanny, a web development and marketing agency, where I created custom WordPress websites and plugins for clients in different industries. I improved the website load times by 30%, and I increased the conversions, revenue, and customer acquisition by implementing effective marketing strategies. I have obtained multiple certifications from HubSpot Academy and Semrush in social media marketing, digital marketing, and local SEO, and I am proficient in Facebook Pixel, Elementor, and Facebook Ads. I am motivated by creating beautiful and functional websites that help businesses and institutions achieve their goals.