Guruprasad K B
@guruprasadkb
Experienced Digital Marketing Executive with a passion for web development and automation.
IndiaWhat I'm looking for
As a Digital Marketing Executive at Presidency University Bangalore, I help the institution reach and engage prospective students and alumni through various online channels. I design and execute effective marketing campaigns using Google Ads, Facebook Ads, and LinkedIn Ads, and I optimize them based on analytics and feedback. I also build and maintain the university's website, ensuring it is responsive, user-friendly, and secure.
I have a Bachelor's degree in Electronics and Communications Engineering from REVA University, and I have a passion for web development and automation. I started my career as a Digital Marketing Specialist at DeriveCanny, a web development and marketing agency, where I created custom WordPress websites and plugins for clients in different industries. I improved the website load times by 30%, and I increased the conversions, revenue, and customer acquisition by implementing effective marketing strategies. I have obtained multiple certifications from HubSpot Academy and Semrush in social media marketing, digital marketing, and local SEO, and I am proficient in Facebook Pixel, Elementor, and Facebook Ads. I am motivated by creating beautiful and functional websites that help businesses and institutions achieve their goals.
Experience
Digital Marketing Executive
Presidency University Bangalore
Jan 2023 - Present (1 year 4 months)
As a Digital Marketing Executive at Presidency University Bangalore, I help the institution reach and engage prospective students and alumni through various online channels. I design and execute effective marketing campaigns using Google Ads, Facebook Ads, and LinkedIn Ads, and I optimize them based on analytics and feedback. I also build and maintain the university's website, ensuring it is respo
Digital Marketing Contractor
Datise technologies private limited
Jun 2020 - Nov 2022 (2 years 5 months)
Designed and executed effective marketing campaigns that drove conversions, revenue, and customer acquisition for various clients across different industries. Managed and optimized paid advertising campaigns across platforms such as Google Ads, Facebook Ads, and LinkedIn Ads, resulting in a 25% increase in ROI for clients. Conducted keyword research and on-page SEO optimization to improve organic
Performance Marketing Specialist
Picaro Advertising
Jan 2023 - Feb 2023 (1 month)
Designing and executing effective marketing campaigns that drive revenue and customer acquisition. Managing paid advertising campaigns across various platforms. Collaborating with cross-functional teams to develop effective lead generation strategies. Analyzing campaign performance using analytics tools to optimize results.
Tech stack
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Availability
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Website
derivecanny.comPortfolio
derivecanny.comSocial media
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