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Gian CruzGC
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Gian Cruz

@giancruz

Creative Director at FourStage, where I engineered a creative operation and built Sync Worldwide’s conversion-led Webflow ecosystem.

Philippines
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At FourStage, I own creative direction across brand, marketing site, campaign, and content work. I also built the agency’s creative operation, including its briefing process, review cycles, quality standards, and asset organization.

For Sync Worldwide, I engineered a Webflow ecosystem that integrates funnel logic across three connected sites to increase high-ticket client bookings. I also rebranded Eternal Hill Hospice with a warm, community-trusted identity and stationery suite.

Previously, I spearheaded Warpcraft’s Nodal rebrand, including its identity, Webflow site, and pitch deck; the work helped secure $3M+ in funding. Across my career, I’ve directed multidisciplinary teams and built design systems for campaigns, brands, and marketing creative, including Ubisoft work that generated 100+ weekly deliverables with 100% compliance accuracy.

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Education

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University of Santo Tomas logoUT

University of Santo Tomas

Bachelor of Science, Civil Engineering

BS Civil Engineering degree from the University of Santo Tomas, applying structural thinking to design systems and creative operations.

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