Francis Dominion
@francisdominion
Graphic designer turning brand briefs into high-performing visuals across print, digital, and social—driving measurable sales growth.
What I'm looking for
I’m a Graphic Designer with 3+ years turning brand briefs into high-performing visuals across print, digital, and social. I focus on work that doesn’t just look good—my designs have delivered a 20% uplift in product sales, an 80% drop in brand-related complaints, and a 15% revenue increase through campaign design.
In my current role, I conceived and hand-crafted a new brand identity from scratch, including an original painted logo and a proprietary edge treatment technique that became the company’s signature visual mark. I spearheaded a full redesign of the company’s product label suite, overhauled brand presentation based on customer feedback, and managed print-ready production pipelines from brief to press-ready files with zero rework.
I also bring structure and collaboration to every project—I introduced a design review process to reduce revision cycles and improve client sign-off speed, and I mentored junior creative contributors by setting quality benchmarks. Alongside brand identity and print production, I’ve designed campaign assets that support revenue growth and created UI assets and digital graphics using clear, brief-driven iteration.
Experience
Work history, roles, and key accomplishments
Lead Graphic Designer
DePrince Digital Arts & Prints
Feb 2026 - Present (3 months)
Conceived a new brand identity including an original painted logo and signature edge treatment, and led a full product label redesign that increased product line sales by 20%. Reduced brand-related complaints by 80% through brand presentation updates, and delivered press-ready artwork with zero rework while mentoring junior creatives to improve quality and sign-off speed.
Design Associate
Edu Photo Digital Solutions
May 2025 - Jan 2026 (8 months)
Created campaign assets that contributed to a 15% increase in company revenue, producing print-ready files with accurate color profiles, bleed settings, and resolution. Resized and adapted brand assets for Instagram/Facebook and print, developed UI/digital graphics from briefs and wireframes, and supported client-pitch decks with approved design concepts.
Freelance Graphic Designer
Independent
Jan 2020 - Present (6 years 4 months)
Delivered visual identity and marketing design solutions for multiple local businesses, creating logos, flyers, and promotional materials tailored to each client’s brand and audience. Ensured production-ready consistency across print and digital formats with minimal revisions, building repeat engagements and referrals through reliable delivery and attention to detail.
Education
Degrees, certifications, and relevant coursework
EDU Computer College
Diploma, Computer Science & Fine Arts
Earned a Diploma in Computer Science & Fine Arts from EDU Computer College in 2023.
Availability
Location
Authorized to work in
Job categories
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