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Fitriani Nengsi

@fitrianinengsi

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Helping brands scale with data-driven PPC strategies

Indonesia

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What I'm looking for

I'm seeking a fully remote Paid Media or PPC Specialist role where I can leverage my expertise in PPC and also in Paid Social

4+ years of agency experience managing Google Ads and Bing Ads for e-commerce and lead generation clients in the U.S. Proven track record of driving performance across Search, Shopping, YouTube, Performance Max, and Demand Gen campaigns with budgets of up to $150K/month, along with hands-on experience in Meta Ads for full-funnel acquisition.

Experience

Work history, roles, and key accomplishments

Current

Media Planner

Current

jetfuel.agency

Feb 2023 - Present (2 years 6 months)

I led end-to-end strategy and execution for Google Ads and Bing campaigns as Channel Lead for B2B (SaaS) and B2C (e-commerce) clients with budgets up to $150K/month. I drove 54% YoY ROAS increase, 63% YoY revenue increase and 37% YoY CPL reduction. I directed creative strategy, implemented GTM & GA4 tracking, built dashboards, optimized Meta Ads, and delivered client reports.

Google Ads Creative Strategy Google Tag Manager YouTube Ads Bing Ads Microsoft Ads PPC Strategy Paid Search Meta Ads Looker Studio Google Analytics Lead Generation Media Buying SEM

Media Buyer

jetfuel.agency

May 2021 - Jan 2023 (1 year 8 months)

I supported the Channel Lead in managing Google & Bing Ads for lead generation and e-commerce clients with budgets up to $50K/month. I helped drive a 49% YoY revenue increase, 35% YoY ROAS lift, 24% YoY CPL reduction, and 38% YoY lead growth. I also wrote ad copy, collaborated on creative assets, optimized Meta Ads, and prepared performance data for client reports.