At Keeta, I worked across logistics and operations during the structuring and launch of its Brazil operation. I became responsible for Block Division, designing geographic blocks, allocating 3PL operators, and monitoring performance across coverage and operational efficiency.
At DiDi / 99app, I supported the global Data & Insights team in CX, helping align KPI methodologies across countries and oversee end-to-end data pipelines. I also monitored trends and investigated KPI detractors to support process improvements.
Earlier, at Vesta Monitoramento, I was responsible for the supply chain area and helped assess and divide company assets during the Sekron split. I also contributed to a new sales method and the implementation of marketing and customer service areas. My background includes BI, analytics, capacity planning, and logistics operations.

