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Fatim Asif

@fatimasif

Senior Brand Designer & Illustrator at DESIGNIFY SERVICES, creating brand identities and campaign directions for food, beauty, wellness and consumer brands.

Pakistan

Message

What I'm looking for

I'm looking to step into a Creative Manager role where I can shape campaigns, product launches and brand growth.

At DESIGNIFY SERVICES, I develop creative concepts, visual identities and campaign directions for corporate and commercial clients across food and beverage, beauty, wellness and consumer brands.

I take projects from research and moodboarding through concept development to final, print-ready artwork. I also create social media campaigns and branded content from client briefs, present concepts and incorporate feedback.

At YOUNGS SOLUTIONS, I developed creative direction and visual content for campaigns, advertisements and branded content. I planned content development and publishing schedules to maintain a consistent online presence.

At ESTATE NEWS, I designed and managed real estate social media content, publishing posts in English and Urdu. I hold a Bachelors in Graphic Design from University of Management and Technology and received the Silver Medalist & Rector Award Achiever distinction.

Experience

Work history, roles, and key accomplishments

Current

Senior Brand Designer & Illustrator

Current

Designify Services

Sep 2022 - Present (4 years 1 month)

Develops creative concepts, visual identities, and campaign directions for corporate and commercial clients. Leads projects from research and moodboarding to final print-ready artwork, and presents concepts to clients.

Campaign Development Visual Identity Brand Strategy Social Media Campaign Design Packaging Design Print Design Art Direction Creative Direction Typography Layout Vector Illustration Adobe Creative Suite

Graphic Designer

Youngs Solutions

Aug 2021 - Aug 2022 (1 year)

Developed creative direction and visual content for social media campaigns, promotional graphics, and advertisements. Managed content development and publishing schedules to maintain brand consistency.

Social Media Campaign Design Content Planning Brand Consistency Graphic Design Visual Content

Designer & Social Media Manager

Estate News

Sep 2020 - Sep 2021 (1 year)

Designed and managed real estate social media content, publishing posts in English and Urdu across all platforms. Combined creative production with day-to-day platform management to maintain an active brand presence.

Social Media Management Content Creation Bilingual Content Platform Management

Education

Degrees, certifications, and relevant coursework

University of Management and Technology

Bachelor's in Graphic Design, Graphic Design

2019 - 2023

Grade: Silver Medalist

Activities and societies: Rector Award Achiever

Bachelor's degree in Graphic Design from the University of Management and Technology, Lahore, from 2019 to 2023. Achieved Silver Medalist and Rector Award.