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Elina OtchenkoEO
Open to opportunities

Elina Otchenko

@elinaotchenko

Graphic designer focused on efficient, scalable visual systems and product-focused e‑commerce design.

Ukraine
Message

What I'm looking for

I seek a role building scalable design systems and automations within collaborative product teams, focused on measurable UX and conversion improvements.

I am a results-driven graphic designer who builds scalable visual systems, automations, and UI solutions that improve production efficiency and conversion. I have led campaigns and product design work that boosted revenue, reduced production time, and increased consistency across platforms.

At Formula Profi, I designed campaign visuals for major social platforms, created reusable template sets, and developed a custom Figma plugin to eliminate manual errors and speed content updates. At VDMT Store, I produced visuals for 500+ e‑commerce items, automated repetitive workflows, and improved UX clarity in product cards and category layouts.

I combine formal design training with full‑stack development knowledge and practical AI tools to deliver prototypes, design systems, and responsive components ready for testing and development. I am motivated to join teams where I can scale design operations, improve usability, and deliver measurable business impact.

Experience

Work history, roles, and key accomplishments

FP
Current

Creative Designer

Formula Profi

Oct 2024 - Present (1 year 2 months)

Designed and systematized campaign visuals for Meta and Instagram, supporting a ₴300K revenue increase; built reusable template sets that reduced design production time 3× and developed a Figma plugin that cut routine work by 40%.

Education

Degrees, certifications, and relevant coursework

KO

kood/Jõhvi

Certificate, Full-Stack Development

2022 - 2024

Completed a Full-Stack Development program at kood/Jõhvi from November 2022 to November 2024 focused on web development technologies and practical projects.

ES

European Design School

Certificate, Graphic Design

2020 - 2021

Completed a Graphic Design program at European Design School from September 2020 to June 2021 focusing on visual design, typography, and UI fundamentals.

NU

National University of Life and Environmental Sciences of Ukraine

Master of Marketing, Marketing

2018 - 2021

Earned a Master's degree in Marketing from September 2018 to December 2021 with coursework in marketing strategy and consumer behavior.

Tech stack

Software and tools used professionally

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Elina Otchenko - Creative Designer - Formula Profi | Himalayas