Elder V
@elderv
Graphic designer and brand manager driving measurable brand growth and lead generation.
PortugalWhat I'm looking for
I am a graphic designer and brand manager with over 8 years of experience creating visual identities, digital campaigns, and CRM-driven automation. I simplify complex processes through logical thinking and results-driven strategies.
At Gotmink I developed and managed visual identities for clients including energy and telecom brands, and planned email/SMS marketing using Bitrix24. My work on print and digital materials increased engagement rates by 40% and boosted brand recognition on average by 30%.
As a freelancer I built 15+ responsive WordPress sites that generated an average of 120 leads per month, designed startups' visual identities that increased brand awareness by 35%, and optimized Google/Facebook Ads to reduce CPA by 20%.
I pair creative design skills (Adobe suite, video editing, WordPress) with data and analytics (Google Analytics, Power BI, Data Studio) to measure impact, streamline reporting, and deliver on key KPIs.
Experience
Work history, roles, and key accomplishments
Freelance Graphic Designer
Freelancer
Jan 2021 - Present (4 years 8 months)
Designed 15+ responsive WordPress websites generating ~120 leads/month and created brand identities for startups that boosted brand awareness by ~35%; managed Google and Facebook Ads optimizing CPA by 20%.
Graphic Designer
Gotmink
Jan 2015 - Present (10 years 8 months)
Developed and managed visual identities for clients including Galp, Endesa, Repsol, Iberdrola, Worldcoin and Vodafone; planned digital marketing and automation campaigns that increased engagement by 40% and improved reporting efficiency by 25%.
Education
Degrees, certifications, and relevant coursework
Twofold Training Academy
Certificate, Digital Marketing
2024 - 2024
Completed a Digital Marketing course covering digital marketing strategies and tools.
UTUniversidade Lusófona de Humanidades e Tecnologias
Bachelor's, Graphic Design and Production
Completed a Bachelor's degree in Graphic Design and Production focused on visual communication and production techniques.
Escola Secundária do Seixal
Professional Course (12th Grade), Graphic Design
Completed a professional graphic design course at secondary education level (12th Grade) covering practical design skills.
Tech stack
Software and tools used professionally
Availability
Location
PortugalAuthorized to work in
Portfolio
eldersemedo.designJob categories
Skills
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