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Ceres Baer

@ceresbaer

Senior credit and collections analyst specializing in SAP O2C transformation.

Brazil
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What I'm looking for

I’m looking to lead global Order-to-Cash process improvements and credit operations, using SAP FI/FSCM and analytics to standardize policies, automate workflows, and drive measurable KPIs with global stakeholders.

I’m a finance professional with 12 years of experience in Accounts Receivable, Credit Management, Collections, Dispute Management, and Cash Application, working in multinational environments and collaborating daily in English with global teams. I’ve built a strong reputation as a trusted functional expert, combining financial governance, KPI development, and continuous process improvement to support business transformation.

Most recently, I served as an O2C Global Process Owner (GPO) Credit SME, supporting global operations through process standardization, policy reviews, and automation initiatives. I developed a Power BI dashboard for payment terms and DSO analysis for senior leadership, and I contributed to SAP S/4HANA and GetPaid implementation efforts by gathering requirements and identifying process gaps.

Experience

Work history, roles, and key accomplishments

Haleon logoHA

O2C GPO Credit SME

Jan 2024 - Dec 2025 (1 year 11 months)

Served as the global functional expert for Credit Services (order-to-cash processes), supporting global operations and process standardization. Contributed to global credit policy updates and automation/continuous improvement initiatives.

IP

English Instructor

InFlux, Yes!, PBF

Jan 2008 - Jan 2013 (5 years)

Provided English instruction for InFlux, Yes!, and PBF from 2008 to 2013.

II

Commercial Intern

Inove Investimentos

Jan 2013 - Present (13 years 6 months)

Held a Commercial Intern role at Inove Investimentos in 2013.

HB

Banking Operations Associate

HSBC Premier International Bank

Jan 2012 - Present (14 years 6 months)

Worked as a Banking Operations Associate for HSBC Premier International Bank in 2012.

SE

Administrative Assistant

SETS - Secretaria do Trabalho e Emprego

Jan 2012 - Present (14 years 6 months)

Worked as an Administrative Assistant for SETS - Secretaria do Trabalho e Emprego in 2012.

Education

Degrees, certifications, and relevant coursework

Universidade Estácio de Sá logoUS

Universidade Estácio de Sá

Bachelor's Degree in Accounting, Accounting

2013 - 2016

Earned a Bachelor's Degree in Accounting at Universidade Estácio de Sá from 2013 to 2016.

ILAC logoIL

ILAC

Cambridge Advanced English (CAE) Preparation Course, English

Completed the Cambridge Advanced English (CAE) preparation course at ILAC in 2010.

ILAC logoIL

ILAC

TESOL, Teaching English to Speakers of Other Languages (TESOL)

Completed a TESOL (Teaching English to Speakers of Other Languages) program at ILAC in 2010.

Universidade Tuiuti do Paraná logoUP

Universidade Tuiuti do Paraná

Bachelor's Degree in Fashion Design, Fashion Design

2004 - 2009

Earned a Bachelor's Degree in Fashion Design at Universidade Tuiuti do Paraná from 2004 to 2009.

Tech stack

Software and tools used professionally

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