For ZEUS Budget Planner, I spoke with six Gen Z users who wanted to play with money rather than feel tracked. I designed flexible spending categories, and users preferred the flexible version 60% more than a rigid one.
For DressUp App, I designed AI recommendations that appear alongside items shoppers have already picked. In testing with five shoppers, coordinated outfits made them 40% more likely to buy; I also removed three checkout steps based on feedback.
My visual communication background shapes how I think about people and the interfaces in front of them. I start with real users, test whether a solution works, and bring that approach to research, interaction design, and prototyping in Figma.
