Open to opportunities

anthurium User

@anthuriumuser

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I am a passionate graphic designer specializing in branding, packaging, and digital design.

Indonesia

Message

What I'm looking for

I seek a collaborative role in brand, packaging, or digital design where I can lead visual identity, create marketing assets, and use data-driven insights to improve product performance in consumer health or e-commerce.

I am a passionate, creative, and detail-oriented graphic designer with over six years of experience focusing on digital brand management, logo and packaging design for health, e-commerce, and consumer products. I consistently produce high-quality marketing assets across digital and print channels.

At Kalbe Farma and Interbat I led creative work—from concept and packaging to digital campaigns—while partnering with Marketing, E-commerce, Business Development and product teams to meet sales targets and maintain content quality. I managed customer experience data insights to inform creative decisions, optimized content across websites and apps, built three product websites, and executed brand identity refreshes.

I graduated cum laude in Communication Science and hold Adobe certifications in Photoshop and Illustrator, which underpin my technical proficiency. I also freelance for small businesses, delivering brand identities, illustrations and promotional merchandise that drive engagement.

Experience

Work history, roles, and key accomplishments

Current

Freelance Graphic Designer

Current

Design.In

Jan 2019 - Present (6 years 8 months)

Conceptualized and designed brand identities for over 20 small businesses and communities and created product gimmicks including clothing, stickers, and tumblers. Contributed logos to Designhill and delivered client-requested illustrations and visual assets to spec.

Brand Identity Logo Design Adobe Illustrator Adobe Photoshop Packaging Design Illustration Print Design

Education

Degrees, certifications, and relevant coursework

Universitas Padjadjaran

Bachelor of Communication Science, Communication Science

2016 - 2021

Grade: GPA 3.58/4.00; cum laude

Activities and societies: Conducted thesis research on design complexity and aesthetic evaluation; graduated with honors.

Bachelor of Communication Science; graduated cum laude (GPA 3.58/4.00) with research on the effect of design complexity on perceived usefulness through aesthetic evaluation.

Canisius College Jakarta

Social Studies, Social Studies

2013 - 2016

Completed social studies secondary education at Canisius College Jakarta.

Dumet School

Graphic Design Associate, Graphic Design

2019 -

Grade: Grade A (Adobe Photoshop and Adobe Illustrator); ACA in Adobe Photoshop

Activities and societies: Certified in Adobe Photoshop and Illustrator; completed practical design coursework.

Completed Graphic Design Associate program with Grade A certification in Adobe Photoshop and Adobe Illustrator and Adobe Certified Associate (Photoshop).