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Anthony Flotildes

@anthonyflotildes

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Experienced Product Designer

Canada

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What I'm looking for

Seeking a challenging role that leverages my product design expertise to drive business growth and enhance user experiences.

As a seasoned Product Designer, I leverage my expertise in user-centric design approaches to craft end-to-end digital solutions that align with business goals and user needs. With a proven track record of enhancing user experiences through in-depth user research, prototyping, and usability testing, I excel in developing innovative solutions that drive results.

Throughout my career, I've had the opportunity to work with esteemed organizations, including Versett and Aurora Cannabis, where I've successfully improved productivity, conversion rates, and user satisfaction. My passion lies in conducting user research activities, collaborating with cross-functional teams, and leading UX/UI design projects from concept to implementation.

With a strong educational foundation in UX Design and Business Administration, I'm well-equipped to tackle complex design challenges and drive business growth. I'm proficient in a range of design tools, including Figma, Confluence, JIRA, and Miro, and possess a strong understanding of HTML, CSS, and JavaScript.

Experience

Work history, roles, and key accomplishments

Product Designer

Versett

Oct 2021 - Sep 2023 (1 year 11 months)

Developed an end-to-end application for a transportation client, improving productivity by 15% and significantly reduced vehicle maintenance costs. Enhanced Rogers Bank's credit card application features, achieving an 87% conversion rate and a 23% increase in user satisfaction.

User Research Prototyping Usability Testing UX Design Product Strategy Product Design Responsive Web Design

UX/UI Designer

Rogue UX

Dec 2020 - Dec 2021 (1 year)

Redesigned the Endangered Languages Project website, boosting traffic by 18%. Developed user flows, wireframes, and prototypes, facilitating stakeholder and team alignment.

Web Design Information Architecture Prototyping UX Research

Lead UX/UI Designer

Aurora Cannabis

Apr 2021 - Sep 2021 (5 months)

Led Aurora Medical's e-commerce program redesign, increasing monthly recurring revenue by 17% and patient satisfaction by 8%. Created email marketing designs and web pages, enhancing customer interaction by 6% in four months.

Web Design Usability Testing Ecommerce Mobile Design Project Management