Open to opportunities

Ankur Tiwari

@ankurtiwari2

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Goal-oriented digital marketing specialist with a focus on performance.

India

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What I'm looking for

I am looking for a challenging role in performance marketing that fosters growth and innovation.

I am a digital marketing specialist with nearly 2 years of experience, dedicated to enhancing campaign effectiveness through analytical methodologies. Currently, I work at Deck Mount, where I implement digital marketing strategies across multiple platforms, including SEO, PPC, social media, and email marketing. My role involves managing a team of freelancers to optimize product listings and drive traffic, achieving a remarkable 3x Return on Ad Spend (ROAS) through targeted marketing enhancements.

My educational background includes an MBA in Marketing from Amity University, complemented by certifications in Full Stack Digital Marketing and Inbound Marketing from HubSpot Academy. I excel in conducting comprehensive market research, developing brand strategies, and executing performance-driven marketing initiatives that stimulate business growth and improve brand recognition. I am passionate about leveraging data to inform marketing strategies and continuously refine campaign performance.

Experience

Work history, roles, and key accomplishments

Current

Digital Marketing Specialist

Current

Deck Mount

Mar 2024 - Present (1 year 4 months)

Spearheaded paid search campaigns across platforms including Google Ads and Meta Ads, optimizing performance for maximum ROI. Designed and developed promotional materials for websites, emails, newsletters, and other digital channels, ensuring alignment with brand messaging.

Google Ads Meta Ads SEO PPC Social Media Marketing Email Marketing Google Analytics Market Research Brand Management

Marketing Executive

WOW Summit

May 2023 - Oct 2023 (5 months)

Maintained an up-to-date and accurate customer database, ensuring seamless communication and follow-up. Generated new leads through direct mailers, cold calling, and email outreach, expanding the customer base and driving sales growth.

Customer Relationship Management Lead Generation Market Research Customer Feedback Analysis Sales Growth

Digital Marketing Executive

Cloud Odyssey

Jul 2022 - Jan 2023 (6 months)

Developed content for websites, social media platforms, and email campaigns, driving audience engagement and brand awareness. Led multi-channel digital marketing campaigns, optimized tactics for maximum reach; managed SEO activities, including keyword research, link building, and content optimization, to improve search engine rankings and drive organic traffic.

Content Development Social Media Marketing Email Marketing Digital Advertising SEO Keyword Research Link Building

Education

Degrees, certifications, and relevant coursework

Amity University, Noida

MBA, Marketing

Currently pursuing an MBA in Marketing at Amity University, Noida. This program focuses on advanced marketing strategies and business management principles.

The Bhawanipur Education Society College

B.Com., Commerce

Completed a Bachelor of Commerce degree from The Bhawanipur Education Society College in 2021. The curriculum covered fundamental business and commerce principles.