My independent music career brings together creative direction, music production, and release management. I produce music in the studio and manage releases on digital platforms.
I also produce concerts and live tours, coordinating technical and field teams. My work has included commercial partnerships and sponsorships with brands including Pepsi, Ron Santa Teresa, Avior, Cinex, and Natuchips.
Previously, I developed and sold ATL/BTL creative proposals at Evenpro Entertainment / Cinex and managed integrated digital content strategies at Analiticom. I’m a voting member of The Recording Academy and the Latin Recording Academy.
