At Formo, I own SEO, content, and technical execution as the sole marketer on a two-person team. I recovered the brand’s AI-search visibility score from the low 20s to above 50% and achieved the highest AI-citation frequency among six tracked competitors, with a 37% visibility share and average citation position of #1.2–1.7.
At Katalon, I audited more than 450 pages for crawl, indexing, and Core Web Vitals issues, fixing SEO-level items and shipping developer fixes through Jira. I also maintained content clusters and implemented structured data across the site.
