As a freelance advertising creative designer, I make static and animated performance creatives for paid traffic on Meta and TikTok in health and wellness, targeting the US and Europe. I generate visuals and videos with GPT-image 2, Google Omni, Kling 3.0, and ElevenLabs, and develop scripts.
For the freelance work, I produce up to 30 creatives per week, including static ads and animated banners.
At a health-tech product company (NDA), I started with creatives for a health product and moved into performance creatives for paid traffic on Meta and TikTok. I worked with both live-action production and generative AI tools, including Veo and Kling.
I analyzed competitor creatives in Meta Ad Library and Atria, then selected references and formats for testing. My focus is health and wellness advertising for audiences in the US and Europe.

