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Public Relations Coordinator Resume Examples & Templates

7 free customizable and printable Public Relations Coordinator samples and templates for 2025. Unlock unlimited access to our AI resume builder for just $9/month and elevate your job applications effortlessly. Generating your first resume is free.

Junior Public Relations Coordinator Resume Example and Template

What's this resume sample doing right?

Clear media relations accomplishments

You show concrete media wins that matter for this role, like securing 45+ placements and a 60% rise in impressions. Those numbers prove you can generate coverage and build reach, which hiring managers for a Junior Public Relations Coordinator will look for on day one.

Relevant hands-on experience

Your roles at MediaBridge, Edelman, and Ogilvy map directly to the job needs. You handled press releases, spokesperson briefs, and events, which matches media outreach and press communications duties for the coordinator role.

Strong skills and tools listed

The skills section lists media relations, press release writing, event coordination, and crisis communications. Those keywords match the job description and help both ATS and recruiters spot your fit quickly.

How could we improve this resume sample?

Summary could be more tailored

Your intro lists relevant tasks, but it reads general. Tighten it to state the exact value you bring, like media relationships, average pickup rate, or event scale. That makes your pitch sharper for this coordinator role.

Add more quantified context

You include solid metrics, but a few items lack baseline context. For example, state typical journalist response rates you improved from. Adding baselines makes your impact clearer and helps recruiters compare candidates.

Expand software and platform keywords

Your skills list lacks common PR tools like Cision, Meltwater, Muck Rack, or Google Analytics. Add the tools you used for monitoring and reporting to boost ATS matches and show operational readiness.

Public Relations Coordinator Resume Example and Template

What's this resume sample doing right?

Strong quantifiable achievements

The work experience showcases impressive results, such as a 30% increase in media coverage and a 40% boost in online presence. This quantification highlights the candidate's impact and effectiveness, which is crucial for a Public Relations Coordinator.

Relevant skills listed

The skills section includes key areas like Media Relations and Event Management, directly aligning with the requirements of a Public Relations Coordinator. This helps in capturing the attention of hiring managers and ATS systems.

Compelling introduction

The introduction effectively summarizes the candidate's experience and strengths, making a strong case for their suitability as a Public Relations Coordinator. It emphasizes relationship-building and strategic communication, both essential for the role.

How could we improve this resume sample?

Limited variety in skills description

The skills section could benefit from more specific tools or platforms relevant to PR, like 'Cision' or 'Meltwater'. Adding these would enhance the resume's alignment with typical Public Relations Coordinator job descriptions.

Generic job titles

The job titles 'Public Relations Coordinator' and 'Junior PR Executive' are standard and may not highlight the candidate's unique contributions. Using more descriptive titles could better reflect their roles and achievements.

Lacks a detailed summary of responsibilities

While the experience details are strong, adding a brief overview of daily responsibilities could provide a clearer picture of the candidate's capabilities. This context is important in a Public Relations Coordinator role.

Senior Public Relations Coordinator Resume Example and Template

What's this resume sample doing right?

Strong quantifiable achievements

The resume effectively highlights quantifiable results, such as a 50% increase in brand mentions and a 30% rise in positive media coverage. These metrics demonstrate Marco's impact in public relations, vital for a Public Relations Coordinator role.

Relevant experience in luxury brands

Marco's experience with high-profile brands like Fendi and Gucci aligns well with the expectations for a Public Relations Coordinator. His background in managing PR strategies for luxury brands showcases his capability to handle similar roles effectively.

Well-defined skill set

The skills section includes relevant competencies like Media Relations and Crisis Management, which are crucial for a Public Relations Coordinator. This alignment with the job requirements enhances Marco's appeal to potential employers.

Clear and concise introduction

The introduction succinctly summarizes Marco's experience and expertise in public relations. This clarity helps to quickly convey his value to hiring managers looking for a strong candidate for a Public Relations Coordinator position.

How could we improve this resume sample?

Lacks a tailored summary for the target role

The introduction could be more tailored to the specific Public Relations Coordinator role. Adding specific keywords or phrases from job descriptions can improve alignment and capture the attention of hiring managers and ATS systems.

Limited focus on soft skills

While technical skills are well represented, soft skills like communication and teamwork are missing. Highlighting these can show a more rounded candidate, which is beneficial for a collaborative role like Public Relations Coordinator.

No links to online portfolio or work samples

Including a link to an online portfolio or relevant work samples would enhance the resume. This addition allows hiring managers to see Marco's work firsthand, which can set him apart from other candidates.

Event coordination details could be expanded

The event coordination experience is mentioned but could be expanded upon. Providing specific examples of the types of events and the outcomes achieved would showcase his capabilities and relevance to the Public Relations Coordinator role.

Public Relations Specialist Resume Example and Template

What's this resume sample doing right?

Strong measurable results

Your experience includes clear metrics like "120+ pieces of coverage" and "35% increase in web traffic." Those numbers show real impact on awareness and traffic. They make your case strong for a Public Relations Specialist who must prove campaign ROI to clients and stakeholders.

Relevant crisis and media experience

You list crisis communications that limited negative mentions to under 5%, and you handled executive briefs for C-suite interviews. That shows you can protect reputation and manage high-pressure media situations, which hires expect for this role.

Good use of relationship building and measurement

You note building relationships with 60+ journalists and designing measurement frameworks for share of voice and sentiment. That mixes outreach skills with data-driven reporting, a key combo for strategic communications and PR measurement.

How could we improve this resume sample?

Summary could be tighter and keyword-rich

Your intro reads well but it's a bit broad. Tighten it to two lines and add keywords like "media training," "press releases," "media monitoring tools," and "stakeholder management" to boost ATS match and make your value obvious at a glance.

Add tech and tool keywords for ATS

Your skills list omits specific tools. Add platforms like Cision, Meltwater, Google Analytics, Muck Rack, or media monitoring. Also list content tools and measurement methods to help ATS and hiring managers see your tactical fit.

Fill gaps with more quantification

Some bullets at Qantas and Ogilvy lack numbers. Add metrics like percent change, audience reach, or crisis response time. Even small stats improve credibility and show you link work to outcomes.

Public Relations Manager Resume Example and Template

What's this resume sample doing right?

Clear, targeted summary

Your opening paragraph concisely states years of experience and core strengths in corporate communications, media strategy and reputation management. It signals agency and in-house experience and lists outcomes like media coverage and stakeholder impact, which quickly tells recruiters you match the Public Relations Manager brief.

Strong use of quantifiable results

You back claims with clear numbers, such as a 45% rise in earned impressions and a 70% drop in negative coverage within 30 days. Those metrics show impact and help hiring managers judge your effectiveness for roles that demand measurable reputation outcomes.

Relevant crisis and media expertise

Your experience highlights crisis communications, executive thought leadership and media training. Examples include managing crises for two major clients and delivering 60+ national interviews, which match the media strategy and reputation duties of the Public Relations Manager role.

How could we improve this resume sample?

Expand keywords and tools

Your skills list names broad areas like 'Media Relations' and 'Campaign Measurement'. Add specific tools and keywords recruiters and ATS look for, such as media monitoring platforms, social listening tools, and stakeholder mapping terms to boost matches.

Add measurable context to older roles

Your earlier roles note outcomes but lack consistent metrics. Add numbers or percentages for results at Qantas and Weber Shandwick, such as media placements, reach, or engagement lifts. That makes your career impact easier to compare across employers.

Improve ATS-friendly structure

Your resume uses HTML lists in job descriptions, which may confuse some ATS. Convert those to plain text bullets and add a clear skills section with single-line keywords. That improves parsing and helps hiring systems surface you for relevant searches.

Director of Public Relations Resume Example and Template

What's this resume sample doing right?

Clear, results-focused experience

You show measurable impact across roles, like increasing positive media placements by 85% at Edelman and lifting client NPS from 62 to 83. Those figures give hiring managers concrete proof you drive coverage and client satisfaction, which matters for a Director of Public Relations role.

Relevant leadership and crisis experience

You led teams of 12 and ran crisis responses that limited negative national coverage to under 5% and restored sentiment in eight weeks. That combination of people leadership and high-stakes issue handling maps directly to leading strategic communications for national and international stakeholders.

Strong sector breadth and top-tier placements

Your background spans media, technology and retail and lists tier-1 coverage like BBC and Financial Times. That mix shows you can tailor messages across sectors and win high-value outlets, which supports reputation management for diverse stakeholders.

How could we improve this resume sample?

Summary could be more targeted

Your intro lists strong credentials but reads broad. Tighten it to name the specific outcomes you want to repeat at the target employer, such as building international media programmes or leading stakeholder coalitions, so recruiters see an immediate fit.

Skills and keywords need more depth

Your skills list names core areas but misses tools and phrases recruiters scan for, like global media strategy, reputation measurement or stakeholder mapping. Add a few technical terms and regional experience keywords to improve ATS hits.

Formatting could aid quick scanning

Your experience descriptions use strong metrics but rely on HTML lists in the resume data. Convert those into concise bullet lines on one page and add a short achievements line per role so hiring teams and ATS parse your top wins faster.

VP of Public Relations Resume Example and Template

What's this resume sample doing right?

Strong quantifiable impact

You quantify outcomes throughout your resume, which helps hiring teams see real impact. For example, you note a 32% rise in team billable output, 45% growth in positive media share of voice, and 2.4x ROI on earned media. Those figures fit a VP of Public Relations role well.

Relevant leadership and scope

You show clear senior leadership across markets and functions. You lead a 24-person team, advised boards, and managed PR across 20+ markets at Naspers. That scope signals you can run multi-market reputation programs and brief executives, key for this VP role.

Focused crisis and reputation work

Your resume highlights high-stakes crisis wins and reputation turnarounds. You describe a multinational regulatory crisis resolved with 60+ favorable placements and faster stakeholder trust recovery. That practical crisis experience matches the role's reputation management requirement.

How could we improve this resume sample?

Make the summary more concise and targeted

Your intro lists strong experience, but it reads broad. Tighten it to two sentences that name your top strengths, markets, and measurable outcomes. Start with your value proposition, then cite one or two metrics tied to VP-level priorities.

Add more role-specific keywords for ATS

Your skills list is solid but short. Add keywords hiring teams often search for, like 'stakeholder engagement strategy', 'issues monitoring', 'earned media measurement platforms', and specific tools or frameworks you use. That will boost ATS and recruiter relevance.

Show direct links between PR and business results

You provide ROI and KPIs, but some bullets read tactical. Tighten bullets to link actions to business outcomes. For example, explain how increased media share drove sales, partnerships, or market share. That shows you translate PR into commercial value.

1. How to write a Public Relations Coordinator resume

Landing a role as a Public Relations Coordinator can be tough, especially with so many applicants vying for attention. How can you make your resume shine in such a crowded field? Hiring managers want to see tangible results from your past work, not just your job duties listed. Yet, many candidates get caught up in using industry jargon instead of demonstrating their accomplishments.

This guide will help you craft a resume that effectively showcases your skills and achievements in public relations. You'll learn to transform basic responsibilities into impactful statements like "Increased media coverage by 30% for a major campaign." We'll focus on key sections such as your work experience and resume summary. By the end, you'll have a polished resume ready to impress employers.

Use the right format for a Public Relations Coordinator resume

When writing a resume for a Public Relations Coordinator, the chronological format is often the best choice. This format highlights your job history in reverse order, showcasing your most recent experiences first. It's perfect if you have a steady career progression in public relations. If you're changing careers or have gaps in your employment, consider a combination or functional format to emphasize your skills and achievements instead.

Whatever format you choose, make sure it's ATS-friendly. Keep sections clear and avoid using columns, tables, or complex graphics. This ensures your resume can be easily scanned by applicant tracking systems.

Craft an impactful Public Relations Coordinator resume summary

A resume summary is crucial for experienced candidates, while an objective works better for entry-level roles or career changers. For a Public Relations Coordinator, you should use a summary that highlights your experience, key skills, and top achievements. The formula for a strong summary is: ~'[Years of experience] + [Specialization] + [Key skills] + [Top achievement]'. For example, '5 years of experience in public relations + expertise in media relations + strong communication and organizational skills + secured media coverage for a major product launch'.

Your summary should grab attention and showcase your unique value. Tailor it to the specific job you're applying for, aligning with the skills mentioned in the job description.

Good resume summary example

Experienced Public Relations Coordinator with 5 years in media relations and strategic communications. Proven track record of increasing media coverage by 30% for high-profile events at Grimes Inc. Skilled in crisis management and brand messaging.

Why this works: It clearly states the candidate's experience, specialization, and quantifiable achievements, making a strong impact.

Bad resume summary example

Public Relations professional seeking a challenging position. I have skills in communications and media relations.

Why this fails: This summary is vague and lacks specific achievements or metrics that would highlight the candidate's value.

Highlight your Public Relations Coordinator work experience

When listing your work experience, use reverse-chronological order. Start with your job title, company name, and employment dates. Use bullet points to detail your responsibilities and achievements, starting each point with a strong action verb. For a Public Relations Coordinator, you might say, 'Developed engaging press releases that increased media coverage'.

Quantifying your impact is key. Instead of saying 'Responsible for media outreach', say 'Increased media placements by 25% through targeted outreach campaigns'. The STAR method (Situation, Task, Action, Result) can help structure your bullet points effectively.

Good work experience example

- Developed and executed a media strategy for Collier LLC, resulting in a 40% increase in positive press coverage over one year.

Why this works: It uses a strong action verb, quantifies results, and clearly states the achievement.

Bad work experience example

- Assisted in organizing events and managing media relations.

Why this fails: It lacks specific numbers and doesn't showcase the candidate's direct impact or contributions.

Present relevant education for a Public Relations Coordinator

Include your education details like School Name, Degree, and Graduation Year. For recent graduates, make this section more prominent, possibly including GPA or relevant coursework. For more experienced professionals, this section can be shorter, and you might omit GPA unless it's impressive. Also, include relevant certifications in this section or create a dedicated one.

As a Public Relations Coordinator, relevant coursework in communications, marketing, or public relations can help strengthen this section.

Good education example

University of California, Bachelor of Arts in Communication, Graduated May 2021. Relevant coursework: Public Relations Strategies, Media Ethics.

Why this works: It clearly shows the degree, school, and relevant coursework, which is helpful for the role.

Bad education example

Some University, Bachelor’s Degree, 2019.

Why this fails: This entry is vague and lacks important details like the degree type and relevant coursework.

Add essential skills for a Public Relations Coordinator resume

Technical skills for a Public Relations Coordinator resume

Media relationsCrisis communicationSocial media managementContent creationEvent planning

Soft skills for a Public Relations Coordinator resume

Strong communicationProblem-solvingCreativityTeam collaborationTime management

Include these powerful action words on your Public Relations Coordinator resume

Use these impactful action verbs to describe your accomplishments and responsibilities:

DevelopedExecutedIncreasedCoordinatedManagedCreatedImplementedCultivatedEngagedProducedPromotedArrangedFacilitatedGeneratedStrategized

Add additional resume sections for a Public Relations Coordinator

Consider adding sections for Projects, Certifications, or Volunteer Experience. These can showcase relevant work that doesn't fit neatly into your job history but still demonstrates your skills and impact. For a Public Relations Coordinator, highlighting a significant project can be particularly compelling.

Good example

Project Lead: Organized a community outreach event for Beier-Pacocha, resulting in a 150% increase in local engagement and positive feedback.

Why this works: It clearly states the project, the organization, and quantifies the success, which shows initiative and impact.

Bad example

Volunteered for several events.

Why this fails: It's too vague and doesn't provide any details or measurable outcomes, making it less impactful.

2. ATS-optimized resume examples for a Public Relations Coordinator

Applicant Tracking Systems (ATS) are software tools that help employers manage the hiring process. They scan resumes for keywords and relevant information to determine if a candidate fits a role. As a Public Relations Coordinator, optimizing your resume for ATS is crucial, as it can reject resumes that lack the right keywords or proper formatting.

When crafting your resume, follow these best practices:

  • Use standard section titles like 'Work Experience', 'Education', and 'Skills'.
  • Incorporate relevant keywords from job descriptions, such as 'media relations', 'event planning', and 'social media management'.
  • Avoid complex formatting like tables or images that ATS may struggle to read.
  • Stick to standard fonts that are easy to read, like Arial or Times New Roman.
  • Save your resume in a .docx or PDF format, avoiding heavily designed files.

Be mindful of common mistakes that can hinder ATS parsing. Creative synonyms for keywords can confuse the system. Relying on formatting like headers and footers might lead to important information being ignored. Also, make sure to include critical keywords related to your skills and experience as a Public Relations Coordinator.

ATS-compatible example

Skills: Media Relations, Event Planning, Social Media Management, Crisis Communication, Content Creation.

Why this works: This skills section includes specific keywords relevant to a Public Relations Coordinator role, making it easy for ATS to identify the candidate's qualifications.

ATS-incompatible example

Expertise: Great at handling media and organizing events.

Why this fails: Using vague terms like 'great at' instead of specific keywords like 'media relations' or 'event planning' can lead to ATS not recognizing the candidate's relevant skills.

3. How to format and design a Public Relations Coordinator resume

When crafting a resume for a Public Relations Coordinator position, choosing the right template is crucial. Opt for a clean, professional layout, ideally in a reverse-chronological format. This makes it easy for hiring managers to see your most recent experience first, and it’s also friendly for Applicant Tracking Systems (ATS).

Your resume should be concise, ideally limited to one page, especially for entry- to mid-level roles. If you have extensive experience, it’s acceptable to extend to two pages. Just remember to keep your content relevant and focused.

For font and spacing, stick with professional fonts like Calibri, Arial, or Georgia in sizes 10-12pt for the body and 14-16pt for headers. Consistent spacing and ample white space enhance readability. Avoid overly creative designs; simple formatting keeps both recruiters and ATS happy.

Common mistakes to steer clear of include using complex templates with columns that confuse ATS, excessive colors that distract, or non-standard fonts that can look unprofessional. Also, ensure you have clear, standard section headings for easy navigation.

Well formatted example

Elden Davis
Public Relations Coordinator

Contact: [email protected] | (123) 456-7890
LinkedIn: linkedin.com/in/eldendavis

Experience
Public Relations Assistant
Bahringer, Graham and Hilll | June 2020 - Present
- Assisted in developing PR strategies for major campaigns.
- Managed social media accounts, increasing engagement by 30%.

Why this works: This clean layout ensures readability and is ATS-friendly, with clear headings and appropriate spacing that highlights relevant experiences.

Poorly formatted example

Salvatore Boyer
Public Relations Coordinator

Contact: [email protected] | (123) 456-7890
LinkedIn: linkedin.com/in/salvatoreboyer

Experience
Public Relations Intern
Rodriguez Group | Jan 2021 - May 2021
- Created press releases and managed media lists.
- Coordinated events and tracked attendance.

Why this fails: While the content is good, the use of columns makes it harder for ATS to read. Also, the lack of white space creates a cluttered look, which can be off-putting to hiring managers.

4. Cover letter for a Public Relations Coordinator

Writing a tailored cover letter for a Public Relations Coordinator role is key to showing your fit for the position. It's your chance to complement your resume and express genuine interest in the company.

Start with a strong header that includes your contact details, the date, and the company's contact information. In the opening paragraph, state the specific role you're applying for, convey your enthusiasm, and mention a relevant qualification or where you found the job listing.

In the body paragraphs, connect your experience to the job requirements. Highlight key projects you’ve managed, showcase your skills in media outreach, writing press releases, and demonstrate your ability to build relationships. Use specific examples and quantifiable achievements. Tailor your content to the company and role, using keywords from the job description.

  • **Header:** Your contact details, company information, and date
  • **Opening Paragraph:** Introduce yourself and express excitement
  • **Body Paragraphs:** Detail your relevant experience and skills
  • **Closing Paragraph:** Reiterate interest and include a call to action

Conclude by reiterating your strong interest in the role and confidence in your ability to contribute. Ask for an interview or further discussion, and thank the reader for their time.

Maintain a professional and enthusiastic tone throughout. Customize your letter for each application, avoiding generic templates.

Sample a Public Relations Coordinator cover letter

Dear Hiring Team,

I am excited to apply for the Public Relations Coordinator position at ABC Communications, as advertised on your careers page. With over three years of experience in public relations and a strong passion for storytelling, I believe I can contribute effectively to your team.

In my previous role at XYZ Agency, I successfully managed media outreach for a high-profile client, resulting in a 30% increase in media coverage within six months. I developed compelling press releases and crafted engaging content for social media platforms, enhancing the client’s brand presence. My experience in coordinating events and working closely with journalists allows me to build and maintain strong relationships in the industry.

I am particularly drawn to ABC Communications because of your commitment to innovative PR strategies and community engagement. I am confident that my proactive approach and creative mindset would make a valuable addition to your team. I would love the opportunity to discuss how my background aligns with your needs.

Thank you for considering my application. I look forward to the possibility of discussing this exciting opportunity with you.

Sincerely,
Jordan Smith

5. Mistakes to avoid when writing a Public Relations Coordinator resume

Creating a strong resume for a Public Relations Coordinator is vital, as it reflects your communication skills and attention to detail. Avoiding common mistakes can make a significant difference in how potential employers perceive your qualifications.

Stay focused on clarity and relevance to make your resume stand out. Here are some common pitfalls to watch out for.

Avoid vague job descriptions

Mistake Example: "Responsible for managing public relations."

Correction: Be specific about your contributions. Instead, write: "Developed and implemented a social media strategy that increased engagement by 30% within six months."

Generic applications

Mistake Example: "I am a great team player and communicator."

Correction: Tailor your resume to the job description. Use specific examples like: "Collaborated with the marketing team to launch a successful campaign that gained national media coverage."

Typos and grammatical errors

Mistake Example: "Managed press release's and media contacts."

Correction: Proofread your work carefully. A corrected version would read: "Managed press releases and maintained media contacts."

Overstating or understating your experience

Mistake Example: "I have years of PR experience."

Correction: Clearly state your experience with specifics. Write: "Gained over three years of experience in PR by working with clients like XYZ Corp to enhance their brand visibility."

Poor formatting for ATS

Mistake Example: Using complex tables and graphics that ATS can't read.

Correction: Use a simple, clean layout. For example: a straightforward header followed by clear sections for experience, education, and skills without any complicated formatting.

6. FAQs about Public Relations Coordinator resumes

Creating a strong resume for a Public Relations Coordinator position is key to landing your dream job. You'll want to showcase your communication skills, experience with media relations, and ability to manage public perception effectively.

What skills should I include on my Public Relations Coordinator resume?

Focus on these essential skills:

  • Strong written and verbal communication
  • Media relations expertise
  • Social media management
  • Event planning
  • Research and analytics

Highlight any experience you have with crisis communication and brand management.

What is the best format for a Public Relations Coordinator resume?

Use a reverse-chronological format. This layout emphasizes your most recent experience first. Include clear section headings and bullet points for easy reading.

How long should my resume be for a Public Relations Coordinator?

Keep your resume to one page if you have less than 10 years of experience. If you have extensive experience, you can extend it to two pages, but ensure every detail adds value.

How can I showcase my projects or portfolio in my resume?

Add a section titled 'Projects' or 'Portfolio' where you briefly describe significant campaigns you’ve worked on. Include links to online samples if applicable.

How do I handle employment gaps in my Public Relations Coordinator resume?

Be honest. Use a functional format to highlight skills over chronological work history. Briefly explain the gap in your cover letter, focusing on what you learned or accomplished during that time.

Pro Tips

Highlight Your Achievements

Instead of just listing duties, focus on what you achieved in previous roles. Use metrics to demonstrate success, like 'increased media coverage by 30% over six months.'

Tailor Your Resume for Each Application

Customize your resume to match the job description. Use keywords from the listing to pass through Applicant Tracking Systems and catch the employer's eye.

Include Relevant Certifications

If you have certifications related to public relations, such as APR (Accredited in Public Relations), include them. They can set you apart from other candidates.

7. Key takeaways for an outstanding Public Relations Coordinator resume

Crafting an effective resume for a Public Relations Coordinator is key to landing interviews. Here are some essential tips:

  • Use a clean, professional format that’s easy to read and ATS-friendly.
  • Highlight your relevant skills and experiences tailored to public relations, such as media relations and event planning.
  • Employ strong action verbs and quantify your achievements, like the number of successful campaigns or media placements.
  • Optimize your resume for Applicant Tracking Systems (ATS) by naturally incorporating keywords from job descriptions.

Take these steps to ensure your resume gets noticed. Consider using online resume builders or templates to help you get started!

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