Thanks

What began as a simple yet powerful idea in 2023 has quickly evolved into a disruptive force in the world of e-commerce and advertising. Founded in Sydney, Australia, by Doron Ostrin and Steven Tesoriero, Thanks was born from a frustration with the pervasive and often intrusive nature of online ads. The founders saw an untapped opportunity in one of the most positive moments of the customer journey: the 'thank you' page after a purchase. They envisioned a way to transform this moment of gratitude into a meaningful and rewarding experience for shoppers, while simultaneously creating a powerful new revenue and acquisition channel for brands. This vision was to combat ad fatigue by replacing generic, ugly ads with beautifully crafted, exclusive offers that feel like a genuine reward, not a sales pitch.

The journey of Thanks has been one of rapid growth and validation. Securing $2.6M in a seed funding round from prominent investors like Founder Collective and Peak XV Partners provided the fuel to scale their innovative platform. The core of Thanks is a sophisticated system that allows e-commerce businesses to monetize their post-purchase real estate effortlessly. By integrating Thanks, merchants can extend the excitement of a purchase by presenting customers with highly relevant, curated offers from a network of premium advertising partners. This creates a unique win-win-win ecosystem: the merchant unlocks a new, reliable revenue stream; the advertising partner acquires high-intent customers at their happiest moment online; and the shopper discovers valuable deals from brands they'll love. Reaching over 20 million shoppers monthly across Australia and the United States, Thanks has proven that thoughtful, value-driven engagement is the future of customer acquisition, turning every 'thank you' into a reason for brands and customers to smile.