We're an iconic Aussie brand with a global footprint. Our purpose is to build a connected future so everyone can thrive. As a Content Strategy Senior Specialist, you will design and activate scalable, omnichannel content strategies that drive measurable business growth, relevance, and high-quality customer experiences.
Requirements
- Proven experience delivering content strategy and channel planning
- Strong capability in content performance measurement against KPIs
- SEO expertise
- Hands-on experience with content systems / CMS
- Experience in content marketing and personalisation
- Ability to demonstrate how content strategy drives outcomes
- Openness and comfort working with AI-enabled content approaches
- Strong stakeholder management skills in complex environments
