Sales Development Representative

Position Description: Sales Development Representative

Location: Remote, PH

We are looking for a highly driven Sales Development Representative (SDR) to support our Australian sales team by owning the end-to-end top-of-funnel process—from lead generation using LinkedIn Sales Navigator to cold calling and shortlisting Sales Qualified Leads (SQLs).

This role is ideal for an SDR who is comfortable doing both research-heavy prospecting and high-quality outbound calling, and who understands how to qualify opportunities before endorsing them to the sales team.

Key Responsibilities

Lead Generation & Research (Sales Navigator)

• Use LinkedIn Sales Navigator daily to source, research, and build targeted lead lists for the Australian market

• Apply advanced search filters and Boolean logic to identify ideal customer profiles

• Identify decision-makers and buying committee members within target accounts

• Maintain and update lead lists based on engagement, relevance, and feedback

Outbound Outreach & Cold Calling

• Execute outbound prospecting through cold calls, LinkedIn messages, and emails

• Conduct cold calling as the primary qualification channel

• Deliver clear, confident messaging tailored to Australian prospects

• Handle objections professionally and guide conversations toward discovery

CRM, Reporting & Data Accuracy

• Log all activities, call notes, and outcomes accurately in CRM

• Ensure lead status and qualification details are up to date

• Track performance metrics including lead-to-SQL conversion rates

Collaboration & Continuous Improvement

• Work closely with the AU sales team to align on ICP, messaging, and qualification criteria

• Participate in call reviews, coaching sessions, and performance check-ins

• Share insights on objections, market feedback, and lead quality

Required Qualifications

• 3+ years of experience as an SDR, BDR, or outbound sales professional

• Strong hands-on experience with LinkedIn Sales Navigator for lead generation

• Proven ability to conduct cold calls and discovery conversations

• Experience supporting Australian or international markets

• Excellent spoken and written English communication skills

• Comfortable working AU business hours or with consistent overlap

• Experience using CRM platforms (Salesforce, HubSpot, Zoho, or similar)

Key Performance Metrics

• Qualified leads generated via LinkedIn Sales Navigator

• Cold call volume and meaningful conversations

• Sales Qualified Leads (SQLs) endorsed

• SQL-to-meeting conversion rate

• CRM accuracy and activity compliance