Creator Partnerships Executive

Salary:₱550,000 - ₱750,000

Who are we?

Influencer is a global creator marketing agency on a mission to shape the future of marketing by humanizing brands. By placing creators at the center, the agency delivers creator-first solutions across creative, media, and commerce that connect brands with audiences through insight-driven creator campaigns built to stop the scroll and drive measurable impact.

Founded in 2015 by YouTuber-turned-entrepreneur Caspar Lee and entrepreneur Ben Jeffries, Influencer is the world’s largest independent creator marketing agency - powered by a unique ecosystem of proprietary technology, platform partnerships, and longstanding talent relationships.

As an Official Global Marketing Partner of TikTok, YouTube, Pinterest, Snap, Meta, and Twitch, Influencer delivers bespoke, enterprise-level solutions powered by Waves, its AI-driven operating system. From concept to conversion, the agency blends human instinct with platform intelligence to drive measurable outcomes across the full funnel - from brand perception to performance and sales.

With 200+ team members speaking 30 languages across North America, Europe, and the Middle East, Influencer has delivered 6,000+ campaigns for leading brands including Spotify, SharkNinja, Google, Nike, Disney, and Coca-Cola.

Job title

Creator Partnerships Executive

Reporting of the role

VP, Client Services North America

Overview of the job

As a Creator Partnerships Executive, you’ll be at the forefront of discovering, evaluating, and curating the next wave of creator talent. You’ll blend cultural intuition with data intelligence — identifying creators who are shaping conversations, innovating formats, and driving meaningful engagement for brands.

• Identify talent: proactively and reactively source creators for pre-sale pitches, proactive initiatives, and post-sale campaigns using direction from Impact, Client Services, and Brand Partnerships teams.

• Contract administration: build and support the creation of creator contracts, collaborating closely with campaign Creator leads to ensure final agreements accurately reflected before they are sent out.

3 best things about the job

• Be a creator expert:Identify emerging creators alongside creators who are pushing the envelope as they work with brands in more impactful ways.

• Work with industry innovators: Collaborate across global teams and help shape strategies for world-class brands.

• Own the creator pipeline: Build the foundation for partnerships that define the next era of the creator economy.

Measures of success - in the first few months, you will have:

• Immerse yourself in Influencer’s sourcing systems, data tools, and platform integrations.

• Built and shared initial creator rosters aligned with key client verticals (beauty, gaming, travel, tech, etc.).

• Developed strong cross-functional relationships with Client Services, Brand Partnerships, Strategy, and Creative teams.

• Delivered accurate, well-rationalized creator recommendations for campaign briefs for both pre-sale pitches and post-sale campaigns.

• Monitored cultural trends and produced regular insight reports on creators and how they show up on different platforms.

Roles & responsibilities:

Creator Sourcing & Discovery

• Proactively identify emerging and established creators across TikTok, Meta (Facebook + Instagram), YouTube, Snap, Twitch, and Pinterest.

• Track content trends, creator trends, and highlight any shifts you’re seeing about how creators are using new platform features.

• Build and maintain curated creator rosters by vertical for use in pitching and rapid campaign responses, primarily focusing on creators based in North America.

• Monitor creator momentum, growth, and audience sentiment using internal tools and platform insights.

Assessment & Qualification

• Evaluate creators using both qualitative measures (authenticity, storytelling, brand alignment) and quantitative data (engagement rate, reach, growth).

• Conduct thorough brand safety checks, including content review, audience integrity, and historical brand partnership analysis.

• Partner with internal teams to ensure shortlist accuracy and alignment with strategic objectives.

Roster Development & Brief Response

• Lead the creation of indicative creator lists that show how campaign ideas can come to life.

• Translate creative briefs into actionable sourcing frameworks that reflect diversity across platforms, audience demographics, and storytelling styles.

• Prepare polished, client-ready creator proposals including rationale and gain the ability to provide estimated pricing and performance context.

Relationship Management & Industry Expertise

• Act as a point of contact for early-stage creator relationships to support future partnerships.

• Stay ahead of platform algorithm changes, creator economy shifts, and monetization trends.

• Provide context and insights to internal teams to inform negotiation and partnership strategy.

• Utilize relationships with top talent agents and agencies to ensure we are tapping into the latest and greatest talent options.

Data, Tools & Operational Excellence

• Use CRM and talent management systems (e.g. Sprout Social, IQ Data, Waves) to organize and tag creator data.

• Support continuous improvement of Influencer’s sourcing database, tagging systems, and best practices.

• Help evolve our sourcing framework and technology stack to improve efficiency and scale.

What you will need:

• 3+ years of experience in influencer marketing, talent management, or creator strategy roles.

• Passion for social media, culture, and storytelling — with a sharp eye for emerging talent.

• Solid understanding of major and emerging platforms (TikTok, YouTube, Meta, Twitch, Snap, Pinterest).

• Deep existing understanding of the US market and creators producing content in and for the market.

• Experience using influencer discovery and analytics tools (CreatorIQ, Sprout Social, or similar tools).

• Exceptional organizational skills with the ability to manage multiple briefs simultaneously.

• Strong written and verbal communication skills, with the ability to present creator rationale clearly.

• Collaborative mindset — comfortable partnering across creative, strategy, and data teams.

• Commitment to diversity, equity, and inclusion in creator selection and campaign execution.

A few of our core benefits:

• Healthcare Benefits

• 22 days of Paid Time Off (+ Federal Holidays which can be flexed to your needs)

For more information on our benefits, perks and what makes us unique, please visit our website here

At Influencer, we’re committed to cultivating an environment that promotes diversity, equity and inclusion. We promote DEI in our workplace and are a global community who believe our unique qualities should be celebrated. We want everyone at Influencer to bring their authentic selves to work everyday, irrespective of age, disability (including hidden disabilities), gender, gender identity or gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, or sexual orientation. We are committed to embedding Diversity, Equity & Inclusion into everything we do at Influencer, making it part of our culture. All we ask is that you have a passion for Influencer Marketing and a desire to be a part of one of the fastest growing companies within this exciting industry.