Digital Marketing Specialist – ABM Platform (Demandbase Focus)

HelloKindred is seeking a Digital Marketing Specialist - ABM Platform to join the Global Digital Marketing team. The specialist will be responsible for planning, building, activating, optimizing and reporting of Account-Based Marketing campaigns within the Demandbase platform.

Requirements

• 2-4 years of digital marketing experience, preferably within B2B marketing
• Hands-on experience managing campaigns in an ABM platform, with Demandbase strongly preferred
• Experience activating display, programmatic, video and paid social campaigns
• Strong working knowledge of Demandbase campaign build and optimisation
• Understanding of ABM principles including 1:1, 1:few and 1:many strategies