We are a family-run group, originating from the heart of Brittany, France, with a story that began with our founder, Yves Rocher, and his vision in 1959. His love for nature, born in the Breton moors, inspired him to create a new form of beauty, based on the power of plants and a deep respect for the natural world. This philosophy has been the guiding force behind our family for generations. We believe in living in harmony with the world around us, a principle that is woven into the fabric of everything we do, from our botanical research to the products we create. Our commitment is to reconnect people to nature, a mission we believe is more vital than ever in today's increasingly urbanized and digital world. This isn't just a marketing slogan for us; it's a way of life that we embody and defend, advocating for a lifestyle that is healthier, more peaceful, and respectful of our planet.
Our independence as a family-owned company gives us the freedom to uphold our values and pursue a long-term vision. We control the entire lifecycle of our products, a unique approach in the global beauty industry. From cultivating our own organic plants in La Gacilly, to manufacturing in our own factories, and distributing through our diverse channels, we ensure quality, traceability, and a reduced environmental impact. This integration allows us to offer the best of botanical beauty at an affordable price. In 2019, we proudly became a 'mission-driven company' under French law, formally embedding our social and environmental objectives into our corporate statutes. This means our success is measured not just by economic performance, but by our positive impact on the world. We are passionate about our brands, including Yves Rocher, Petit Bateau, and Arbonne, and the emotional connection they create with millions of customers worldwide. We are committed to fostering biodiversity, reducing our carbon footprint, and creating a sustainable future for all.