Mexico only🌍 Join Our Global Team
Gravity Global is the world’s most awarded marketing consultancy specialising in brands operating in complex markets. Led by strategy, innovation, technology, data, and creativity, we create brand-and-demand marketing programmes that drive transformational growth for our clients.
With 14 wholly owned offices across the US, Europe and APAC, and our Global Talent Hubs in emerging markets, you can build a truly global career in a rapidly scaling organisation that’s shaping the future of marketing.
About the role
The Out of Home (OOH) Specialist is responsible for planning, buying, executing, and optimizing out-of-home advertising campaigns across traditional and digital formats. This includes billboards, transit, retail media, experiential, and place-based media. The role focuses on delivering high-impact campaigns that drive brand awareness, consideration, and performance objectives for B2B/Enterprise clients.
Key Responsibilities
- Plan and execute OOH and DOOH media campaigns aligned with marketing objectives
- Research and recommend optimal locations, formats, and media owners
- Negotiate media rates and placements with vendors and media owners
- Manage campaign budgets, ensuring cost efficiency and ROI
- Oversee creative specifications, production, and support trafficking of assets
- Monitor campaign delivery, performance, and compliance
- Analyze campaign effectiveness using footfall, impressions, reach, and attribution data
- Prepare post-campaign reports with insights and recommendations
- Stay up to date with industry trends, new formats, and technology in OOH
- Collaborate with creative, digital, PR, and brand teams for integrated campaigns
- Manage supplier and media owner relationships
Skills, Knowledge and Expertise
- 5+ years’ experience in B2B/Enterprise OOH, media buying, media planning, or related role
- Experience working within media agencies, media owners, or in-house marketing teams
- Familiarity with OOH planning tools and audience measurement systems
- Understanding of audience targeting and location-based data.
- Bachelor’s degree in Marketing, Advertising, Business, or related field (preferred)
- Excellent negotiation and vendor management skills
- Strong communication and presentation skills
Nice to have;
- Knowledge of footfall attribution and mobile/location data
- Experience in integrated or omnichannel media planning
💫 What We Offer
While specific benefits may vary by region due to cultural norms, all team members at Gravity Global can expect a supportive, inclusive, and rewarding environment designed to help you do your best work and grow your career.
Key aspects of being part of the Gravity Global community:
- 💰 Competitive Reward & Pay – we recognise and value your contribution with fair and competitive rewards aligned to local market practices, designed to celebrate excellence and support long-term success.
- 🚀 Career Growth & Development – we believe development is ongoing, not annual. Through our Continuous Performance Management (CPM) process, which includes regular feedback and coaching, we help you refine your skills, celebrate your achievements, and plan for future success enabling you to reach your full potential.
- 🤝 Collaboration – be part of a cross-functional, global team that values sharing insights, ideas, and best practices to drive collective success.
- 🎓 Professional Development – we invest in you through ongoing training and learning programmes designed to expand your expertise and confidence.
- 🌴 Work-Life Balance – while we expect dedication to client success, we also value your wellbeing, offering flexible working arrangements and plentiful paid time off.
- 🎉 Community & Recognition – we celebrate our people through social and team-building events, recognise length of service and life milestones, and appreciate individual contributions through our Gravity Gratitude ‘kudos’ recognition programme.
- 👨👩👧 Family Support – we understand family matters and our people benefit from family-friendly policies such as parental leave, and access to wellbeing resources to help you balance work and family life.
- 🌱 Purpose & Belonging – we are committed to Environmental, Social and Governance (ESG) principles, fostering a workplace where positive impact matters. Our people are encouraged to get involved in employee resource groups that champion wellbeing, sustainability and culture.
Important Disclosure:
At Gravity Global, we believe in recognising every team member’s contribution. Your total rewards package – including salary and benefits – will align with country specific labor laws and our company policies. We’ll walk you through all the details during the offer stage.
Gravity Global is an equal opportunities employer and we do not discriminate on the basis of sex, race, religion, age, sexuality, disability and other protected status as required by applicable law.
If your experience doesn't align perfectly with the job criteria, but you meet some of the criteria and are excited about the role and Gravity, please don't be put off applying! We would encourage you to apply for the role as you may be just the right person for this role or other roles.
United Kingdom
United States only
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