FatCat Strategies

FatCat Strategies is a full-service digital marketing agency headquartered in Raleigh, North Carolina, purpose-built for home improvement contractors who demand measurable results and complete transparency in their marketing partnerships. Since 2002, the agency has been refining its approach to help contractors generate exclusive, high-quality leads that translate into booked estimates and predictable revenue growth.

The company specializes in a comprehensive suite of digital marketing services including PPC and paid advertising, SEO and answer engine optimization (AEO), website management, social media management, and email marketing. FatCat's unique value proposition lies in its accountability-driven approach - contractors receive clear, honest performance data so they always know exactly how their marketing is performing without guesswork or spin.

What sets FatCat Strategies apart is the team's deep commitment to the home improvement industry. The founders and staff understand that contractors face a constant, intense need for new leads that most other businesses simply don't experience. This industry expertise allows the agency to build customized digital marketing plans tailored to each contractor's specific business goals, target audience, and local market - no cookie-cutter campaigns here.

As a women-owned, women-led agency, FatCat Strategies brings a fresh perspective to contractor marketing, helping clients stand out in crowded digital marketplaces through strategic Google visibility enhancements and thoughtful customer connection strategies. The agency's mission is straightforward: empower contractors to shine in their industry and connect with the clients who matter most to their business.