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ABOUT US: Honored as the Best Company for Career Growth, Best Leadership Teams, and Canada's Best Employers For Recent Graduates by Comparably, EnsembleIQ is the premier resource of actionable insights and connections powering business growth throughout the path to purchase. We help retail, technology, consumer goods, healthcare and hospitality professionals make informed decisions and gain a competitive advantage. EnsembleIQ delivers the most trusted business intelligence from leading industry experts, creative marketing solutions and impactful event experiences that connect best-in-class suppliers and service providers with our vibrant business-building communities. Learn more at ensembleiq.com.
ABOUT PATH TO PURCHASE: The Path to Purchase Institute (P2PI) offers consumer product marketing executives and brand managers a holistic, 360-degree view of the shopper journey. Covering all components of the omnichannel path to purchase — from in-store to digital — P2PI combines insights, research and inspiration to drive success and innovation for our executive audience. Tracking trends, spotlighting best practices and sharing the tools for success, P2PI is committed to serving the needs of consumer brand marketers, retailers, agencies and solution providers in the quickly evolving realm of commerce marketing. Our areas of focus include in-store experience/activations, digital commerce, retail media, brand marketing, consumer trends/shopper behavior, insights and analytics.
ABOUT THE ROLE: As an Associate Editor, you are a key player in the creation, packaging, and distribution of Path to Purchase's digital content. You'll leverage your strong writing and editing skills to produce authoritative and insightful content on a daily basis.
This role requires an ability to produce multiple news and content marketing articles each day on strict deadline. Candidates must be proactive about cultivating industry relationships and diligent in optimizing content for maximum reach and engagement.
This is a great opportunity to immerse yourself in the commerce marketing industry and receive editorial training and mentorship.
Responsibilities:
Pitch, write, and edit high-quality, deadline-driven content for Path to Purchase's integrated platforms, including our newsletters, website, and social media channels.
Package content for newsletters.
Apply SEO and other digital best practices to maximize content discoverability and amplification.
Proofread and edit content to ensure accuracy and adherence to editorial standards.
Stay abreast of new trends in retail and consumer goods.
Cultivate and maintain relationships with industry sources and key stakeholders.
Attend and cover virtual and in-person industry events as needed.
Support P2PI events by assisting with logistics and by moderating panels.
Collaborate cross-functionally with sales, marketing, digital operations, and art departments to execute the brand's content strategy.
Play a role in P2PI webinars and videos as a host or moderator
Requirements
Bachelor’s degree in Journalism, Communications, or a related field.
1-3 years of proven media experience, ideally in a B2B environment.
Exceptional writing, proofreading, and editing skills. Knowledge of AP style is a plus.
Ability to produce multiple news and content marketing articles each day.
Proficiency with content management systems (e.g., Drupal), Google Analytics, social media scheduling tools (e.g., Hootsuite), and video/photo editing tools.
Excellent organizational, time-management, interpersonal, and communication skills.
Experience covering the retail and consumer goods industry or a desire to learn.
Occasional travel to P2PI events and industry conferences (a few times per year).
Comfort/experience on stage and camera or a willingness to learn.
What We Offer:
We offer a comprehensive and competitive compensation package reflecting your valuable skills. Our benefits include health, dental, and vision insurance, life/disability coverage, generous Paid Time Off (PTO), EAP, and a 401(k) plan. We also support your wellness with HSA/FSA, a well-being program, and various optional coverages. We provide a career development pathway in a collaborative environment dedicated to DEI and recognized for its strong leadership.
Check out what it's like to work at EnsembleIQ. https://www.comparably.com/companies/ensembleiq
EnsembleIQ is an equal opportunity employer and committed to diversity and inclusion. We provide accommodations at all stages through recruitment and employment in accordance with Human Rights and accommodation legislation upon request.
Highlights
Associate Editor responsible for the daily creation, packaging, and distribution of content on the shopper journey. Role requires strong writing/editing, SEO, and relationship-building.
