Social Media Manager

A career at Booksy means you’re part of a global team focused on helping people around the world feel great about themselves, every day. From empowering entrepreneurs to build successful businesses, to supporting their customers to arrange 'me time' moments, we’re in the business of helping people thrive and feel fantastic.

Working in a rapidly growing, ever-changing scale-up comes with its own set of opportunities and challenges. If you prefer a stable environment, with clear processes and structures then, we've got to be honest, you won't always find that here. However, if you enjoy inventively solving problems with others, helping create clarity when things get confusing, and prioritising your own path within ambiguity, then the chances are that you'll love the opportunities available to grow your career at Booksy.

The people you’ll like to work with and things you'll enjoy impacting:

As a Social Media Manager you’ll be a key force in shaping Booksy’s brand presence across the beauty, health, and wellness industry, connecting with both our B2B and B2C audiences. This role is your chance to sit at the heart of our marketing team, leading social storytelling, creating impactful platform-native content, and driving community growth and engagement across key channels.

Working as a team is crucial here, and you’ll be collaborating with content creators, designers, external agencies, and internal stakeholders to execute high-performing social campaigns that directly support brand awareness and business results. If you're wired to take initiative, solve problems, and own the end-to-end outcome of your work, you'll find great opportunities to grow in this role.

Some of your responsibilities:

• Own and manage Booksy’s social media channels for both B2B and B2C audiences.
• Plan, create, and publish high-quality content (static, video, stories, reels) aligned with brand guidelines and campaign objectives.
• Work closely with external agencies, influencers, and partners to scale reach and drive high-performing campaigns.
• Monitor social trends, platform updates, competitor activity, and community insights to continuously improve performance.
• Analyze results, report on performance, and optimize activities based on data and business priorities.
• Support broader marketing initiatives, including product launches, PR moments, and integrated campaigns.

Requirements

Essentially, to ensure you succeed in this role you’re going to need…

• Demonstrable, repeated experience and success in developing and executing social media strategies for both B2B and B2C audiences.
• Proven, hands-on experience in content creation, including writing copy, creating visuals, and basic graphic design.
• Proven, hands-on experience in video editing (Reels, Shorts, TikToks) using tools like CapCut and Canva.
• Provable, deep expertise and experience in key social media platforms (Instagram, TikTok, Facebook, LinkedIn, YouTube).
• Strong ability to monitor social trends and platform algorithm dynamics.
• Fluency in English (C1 level) for clear, concise communication across teams.
• A strong ownership mindset with excellent project management, communication, and attention to detail competencies.

Benefits

Some of benefits we offer are:

• We're proudly distributed across the globe, with each market being remote-first. Depending on which market you're joining, you might have office access or be fully remote - either works. All we ask is that you're based in the country/region this role is advertised in.
• Private medical care from Allianz health (subsidized by the Booksy, with various packages to choose from).
• Multisport card (voluntary and unsubsidized - various options to choose from).
• Additional life insurance from PZU (voluntary and unsubsidised).
• Pethelp (voluntary and unsubsidised).
• Online consultations with Psychologist Booksy (fully subsidised by the company).
• Wellbeing tools (e.i. Worksmile).
• Happiness Team initiatives.

___

Our Diversity and Inclusion Commitment:

We work in a highly creative and diverse industry so it goes without saying that we strive to create an inclusive environment for all. We welcome people from all backgrounds and are committed to fair consideration in our hiring process. If you have any accessibility needs or require reasonable adjustments during the interview process, please contact us at belonging@booksy.com, so we can best support you.

Kindly submit your application and CV in English to ensure it is successfully reviewed.