Senior Business Development Representative

Baxter Planning is growing, and we are looking for a high-energy, seasoned Senior Business Development Representative to help fuel our next phase of growth. This role sits at the front of our go-to-market engine and is responsible for generating high-quality pipeline for our Enterprise GTM Team.

This is a true prospecting role focused on identifying, engaging, and qualifying opportunities within our target market. You will partner closely with Sales and Marketing to break into enterprise accounts, build early-stage relationships, and create momentum that leads to new business.

Why Join Baxter Planning

We are a leader in Service Supply Chain software, helping enterprise organizations plan and optimize billions of dollars in service parts inventory through our SaaS and Planning as a Service solutions.

You’ll be joining a collaborative, driven, and high-performance team that values curiosity, accountability, and continuous improvement. We invest in our people, our process, and our technology, and we win together.

Our market is well defined, underserved, and growing. We have a strong value proposition, a clearly defined ICP, happy customers, and a product that delivers measurable ROI.

This role will be part of the Sales Incubator Program aimed at developing NextGen sales talents and top performers will have a chance to graduate to ESE and AE roles.

What You’ll Do

This role is focused on pipeline creation through disciplined, multi-channel prospecting, and strong qualification. You will:

• Build and execute outbound prospecting strategies across target accounts

• Identify and engage senior-level decision-makers within enterprise organizations

• Generate qualified meetings and opportunities for Account Executives

• Research accounts to understand their service operations, challenges, and potential fit for Baxter Planning

• Leverage a mix of phone, email, LinkedIn, and other tools to drive engagement

• Re-engage dormant opportunities and nurture early-stage pipeline

• Partner closely with Marketing to follow up on campaigns, events, and inbound leads

• Maintain accurate activity tracking and pipeline data in Salesforce

• Continuously refine messaging based on market feedback and results

What We’re Looking For

We are looking for a driven, curious, and resilient individual who thrives in a fast-paced, high-growth environment.

• 2–3 years of experience in sales development, business development, or prospecting roles (a must)

• Experience in B2B SaaS or Enterpise Tech sales (a must)

• Strong communication skills with the ability to engage senior stakeholders

• High level of curiosity and a desire to deeply understand customer problems

• Ability to articulate value in business terms, not just product features

• A results-oriented mindset with a track record of meeting or exceeding targets

• Strong organizational skills and attention to detail

• Comfortable with high activity levels and structured outreach

• Experience with tools such as Salesforce, Outreach/Salesloft, LinkedIn Sales Navigator, ZoomInfo, 6sense or similar

• Actively leveraging AI tools but maintaining personal, human touch in outreach

What Success Looks Like:

• Consistent generation of high-quality pipeline for the sales team

• Strong conversion rates from outreach to meeting to opportunity

• Positive feedback from Account Executives on opportunity quality

• Continuous improvement in prospecting effectiveness and messaging

What You’ll Bring to Baxter Planning:

• Energy, urgency, and a strong work ethic

• Intellectual curiosity and a willingness to learn

• A team-first mindset with a commitment to shared success

• Resilience and the ability to handle rejection and adapt quickly

Location and Benefits:

• Flexible work environment (hybrid or remote, with preference for Central/Eastern time zones)

• Competitive compensation with uncapped, performance-based incentives

• Comprehensive benefits package

• Opportunity to work with enterprise customers and cutting-edge technology