
Y Choi
@ychoi
I build memorable brand identities, motion, and digital experiences across industries.
What I'm looking for
I create visual identities, campaigns, motion, and digital experiences that turn creative direction into cohesive brand systems. My work spans cosmetics, fashion, real estate, arts and culture, and sports.
At Design Army, I delivered branding, motion graphics, video, and social content for diverse clients. More recently, I developed Mercury Tour’s identity and website while leading Korean–English localization, and I created Slëk’s branding, packaging, social content, and website redesign.
Experience
Work history, roles, and key accomplishments
Freelance Graphic Designer and Translator
Mercury Tour
Aug 2025 - Present (1 year 2 months)
Developed visual identity and marketing materials including logo design, corporate branding, and presentation decks. Currently designing and publishing the company's website while overseeing Korean-English translation and localization across digital content.
Education
Degrees, certifications, and relevant coursework
Maryland Institute College of Art
Bachelor of Fine Arts, Graphic Design
2016 - 2020
Bachelor of Fine Art with a major in Graphic Design and a concentration in Interactive Arts.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Website
yerichoi.framer.websitePortfolio
yerichoi.framer.websiteJob categories
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