At LOWTTER, I lead graphic design for its rewards and prizes platform, owning the brand identity and visual direction. I also direct social media design and campaign content with a distributed team.
At Azza Fahmy Brand — Jewelry of Egypt, I translated creative concepts into detailed 2D and 3D designs, working directly with brand leadership. I also designed supporting branding materials and maintained the design documentation and archive.
At Tri-motion Management & Entertainment Agency, I led a junior design team producing branding and campaign designs for clients. I managed client communication and creative direction for digital marketing campaigns, and oversaw in-house content production and album cover design.
Through Nephilim × Studio / House of NUT, I built brand identity systems for independent labels, including House of NUT and Motif. I also produced animated, on-brand social media content using HTML and canvas.
