At PMJ Gems & Jewellers Pvt Ltd, I designed product experiences across customer-facing services and internal tools. For the service-based application, I led end-to-end UX design for a jewellery platform spanning customer bookings, advisor workflows, and an admin panel.
I designed the customer-to-advisor journey, including booking and service tracking, and created role-specific admin workflows for managing service pipelines and assigning advisors. I also developed a shared design system for the customer app, advisor app, and admin panel.
For PMJ’s internal Incentives PWA, I translated store-, location-, and event-based incentive rules into dashboards for sales associates, store managers, and cluster managers. I also designed a digital asset management tool with approval workflows and browse and search experiences for internal teams.
Previously, at Manepally Jewellers, I conducted UX research and competitor analysis and designed websites and digital brand content. My earlier work includes mobile app UI and 2D animation at Bulbul Apps Solution Pvt Ltd, along with video editing internships; I’m currently pursuing a UX/UI Design with Generative AI certificate at Purdue University.
