At MDLBEAST, I lead procurement operations across events including SoundStorm, 1001 Nights, Balad Beast, Formula E, Formula 1 and LIV Golf. My team’s 2025 event portfolio delivered SAR 22.9M+ in savings, including SAR 11.9M+ across categories I personally owned.
I led a zero-cost supplier development programme that attracted 500+ suppliers, expanding access to Saudi market capabilities. I also serve on the Commercial Committee, providing recommendations on value, risk, sourcing strategy and compliance.
At QIDDIYA INVESTMENT COMPANY, I managed vendor relationships and tenders, negotiated commercial terms, and established a contract close-out process that cleared a backlog of legacy contracts. Earlier, at MDLBEAST, I helped build procurement processes and introduced vendor prequalification and performance evaluation standards.

