Pradharani Balakrishnan

I am a passionate and detail-oriented graphic designer and illustrator with over three years of hands-on experience in digital illustration, branding, and publication design. My journey has allowed me to work with diverse clients, creating visually compelling solutions that resonate with their brand identity. I thrive in both independent and collaborative environments, consistently delivering high-quality work under tight deadlines.

Throughout my freelance career, I have successfully designed full brand identities, including logos, product labels, and promotional materials for various clients. Notably, I developed a culturally rooted logo for a Tamil-inspired apparel brand and produced custom illustrations for an upcoming poetry book. My proficiency in design tools such as Adobe Creative Suite, Procreate, and Canva enables me to create engaging visuals for both print and digital platforms, ensuring alignment with client branding and storytelling.