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Panachai Chinnasri

@panachaichinnasri

Message

I design data-driven UX/UI systems that improve marketplace conversion, trust, and retention.

Thailand

Message

What I'm looking for

Senior UX/UI Designer with 5+ years driving business growth across Construction and Gaming-Esports. Track record includes boosting conversion rates by 28% and reducing contractor turnover by 30% through data-driven research, complex requirement mapping, and scalable design systems.

I've led UX/UI design for Tri7 Co., Ltd.'s global web platforms and Propertis Co., Ltd.'s construction marketplace, shaping complex user flows, high-fidelity prototypes, responsive experiences, and native applications.

My work increased KanVela.com conversion rates by 28% through a redesigned checkout flow and reduced contractor turnover by 30% at Trongjai.com with real-time milestone tracking and clearer project-management hierarchy. I also build component libraries, mentor junior designers, and use research, personas, and usability testing to turn complex requirements into practical visual solutions.

Experience

Work history, roles, and key accomplishments

Senior UX/UI Designer

Tri7 Co., Ltd.

Mar 2023 - Mar 2026 (3 years)

Led the end-to-end design process for global web platforms, focusing on complex user flows and high-fidelity prototyping. Collaborated with cross-functional teams to create wireframes and seamless user journeys.